The Limited Times

Now you can see non-English news...

Online boom: leading perfumery chain facing store clearing - in Germany alone 50 shops facing closure

2021-01-22T10:10:45.744Z

The booming online trade has received an unexpected boost from Corona. But stationary retail is facing huge challenges. Even with large chains, the pressure is growing.



The booming online trade has received an unexpected boost from Corona.

But stationary retail is facing huge challenges.

Even with large chains, the pressure is growing.

Düsseldorf - The perfumery chain

Douglas

is apparently planning deep cuts in its branch network in Germany and Europe in view of the booming online trade.

According to a report by Manager Magazin,

Douglas

plans to close more than 40 of its 430 branches in Germany.

Several hundred of the approximately 5000 employees would have to go.

In Europe, up to 500 of the total of 2,400 locations are about to be shut down.

According to the

Lebensmittel Zeitung

, “more than 500 branches” could even be deleted.

A company spokeswoman did not want to comment on the reports.

Douglas

boss

Tina Müller

had already pointed out the changed customer demand last summer.

There is a “trend away from stationary shopping towards online shopping.

We have to take this structural change into account by revising the branch network ”.

At that time, the group boss left no doubt that not all of the 2,400 stores would survive the "overhaul" of the branch network.

But she emphasized: "Germany will tend to be less affected by store closures than southern Europe."

Douglas: Particularly in Italy and Spain there is a risk of deep cuts

According to Manager Magazin, branches in

Italy

and

Spain

in particular are

affected by the plans.

As

a result of acquisitions

,

Douglas

operates

a network there with a large number of small shops.

The branch network in Germany, on the other hand, will probably not be affected as much as originally feared.

Müller caused outrage across the country last December after she quickly converted some perfumeries into drugstores at the beginning of the second lockdown in order to bypass the closings ordered in retail.

In view of the fierce criticism, however, Müller hastily rowed back.

Due to the triumphant advance of online shopping and the

corona

pandemic, numerous retail chains have come under pressure in recent months.

The textile retailer

Adler Modemärkte,

for

example, only had to

file for bankruptcy a

week ago

.

The department store chain

Karstadt Galeria Kaufhof had

previously

slipped

into bankruptcy.

After a comprehensive reorganization, the Essen District Court lifted the bankruptcy proceedings at the end of September.

Source: merkur

All news articles on 2021-01-22

Similar news:

You may like

Trends 24h

News/Politics 2021-02-24T11:22:40.432Z

Latest

© Communities 2019 - Privacy