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VW sends popular model into retirement - brand fans totally horrified: "Nonsense, crazy" 

2021-01-24T15:31:35.449Z

The VW Passat is one of the icons of the Wolfsburg car manufacturer. In the middle of the e-offensive, the group is pulling the reins. The limousine variant is about to end.



The VW Passat is one of the icons of the Wolfsburg car manufacturer.

In the middle of the e-offensive, the group is pulling the reins.

The limousine variant is about to end.

  • VW

    boss

    Herbert Diess is

    turning the group upside down towards e-mobility.

  • The model variant of the VW Passat is now threatening the

    off

    .

  • Now

    brand fans are

    talking

    hot.

Update from December 9, 4:37 p.m.

-

VW

wants to

retire

the

Passat sedan

.

In the

USA, it

should end in 2023.

The notchback version is also being phased out in Europe.

The trend is towards SUVs, says

VW

brand boss

Ralf Brandstätter

.

The automaker also fears cannibalization by the

Skoda

Superb

.

VW: "Which car should you buy now?"

With brand fans, the decision is met with a mixed response.

"Nonsense," comments a user on Facebook.

“They all went crazy!

Who wants the 'electrical hazardous waste' ”, another.

“Which car from the

VW

group should you buy when you have two small children?” Asks another.

Other users, however, are not very surprised by the decision.

With "halfway sensible equipment and engines, many families could hardly afford a Passat".

Many users cut into the same notch.

In view of the prices, "you've been in better hands elsewhere for a long time," says another user.

In addition, there is hardly any demand for further production of the Passat sedan: “If you ask a

VW

dealer how many

Passat sedans they

sold last year (...).

In this respect it is not a big loss in Germany or Europe. "

The Wolfsburg-based company plans to retire this Volkswagen icon soon

First report from December 8th, 1.30 p.m. - The Wolfsburg-based car maker

Volkswagen

* has already created several automobile icons in its history.

In addition to the legendary

Beetle, it

includes the

Golf

, the

Bulli

- and the

Passat

.

But the question marks behind the once popular mid-range car are getting bigger and bigger.

The decision was made to take the Passat

off the market

in the

USA in

2023,

VW

brand boss

Ralf Brandstätter

recently

said

.

The demand is clearly in the direction of SUVs.

Therefore, the Passat production in the US plant in

Chattanooga

will be discontinued

in the

medium term.

With this step, the group wants to free up capacities for the

ID.4

and its big SUV brother

Atlas

in the medium term and invest 800 million euros in the corresponding factory conversion.

VW: The Passat sedan is a discontinued model

In Europe, too, Passat production is facing deep cuts.

The limousine will be completely canceled, reports the industry journal Automotive News, citing informed circles.

The popular Passat Variant should also be available in the future, they say.

With the realignment,

VW is

also

reacting

to the booming demand for SUVs in Europe.

In addition, the Wolfsburg apparently also want to take cross-brand pressure from the kettle.

Because the Skoda Superb is now considered a serious challenger to the Passat.

The management team around CEO

Herbert Diess

*

wants to

prevent the

threatening cannibalization of the two models

.

VW

is already building the eighth generation of the Passat (B8).

At the most recent facelift in May 2019, the group had given its mid-range model, among other things, new headlights and taillights and a new infotainment system.

But the registration numbers did not get going either.

Now the group is taking action against it.

VW Passat Variant will be built in Bratislava in the future

Observers expect that the Wolfsburg-based company will now develop the ninth generation of the Passat together with the Skoda Superb.

This is what the latest decision suggests.

According to the Group's new medium-term plan adopted at the end of November, the Passat will no longer roll off the production line in the

Emden

plant from 2023

, but in

Bratislava

.

Originally it was

Volkswagen

planned to have both models finished in a planned new plant in Turkey, but the project in the summer abandoned.

VW boss Diess had justified the decision at the time "because of Corona the capacity requirements were reassessed."

VW “currently does not need an additional plant,” it said.

Volkswagen is

already building SUVs such as the

VW

Touareg, the large Q models from

Audi

and the Porsche Cayenne

in the Slovak capital

.

Now the Passat Variant has been added.

* Merkur.de is part of the Ippen Digital network.

Video: VW interior design 2021 - ID.4

Source: merkur

All news articles on 2021-01-24

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