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Brazen “trickery”: Well-known muesli manufacturer and chocolate giant deliver “sham pack of the year”

2021-01-25T10:19:53.021Z

Many food manufacturers are tricking their price increases. So that consumers do not notice this, the quantities are, for example, secretly reduced. A muesli manufacturer was particularly bold.



Many food manufacturers are tricking their price increases.

So that consumers do not notice this, the quantities are, for example, secretly reduced.

A muesli manufacturer was particularly bold.

Hamburg - A large majority of consumers

voted

Seitenbacher's

fruit muesli

“sham package of the year”.

As the

consumer center in Hamburg announced

on Monday morning after evaluating an online vote, 54.5 percent of the participants voted for the muesli.

Seitenbacher has reduced the filling quantity from 1,000 to 750 grams.

At the same time, the price per pack has risen, so that the muesli has become 75 percent more expensive - with "virtually identical recipe".

The

Milka Easter Bunny

and

Santa Claus

from

Mondelez

landed in second place

, followed by the popular

children's chocolate

from

Ferrero

(18.5 percent) - here, too, consumer advocates denounced opaque price increases.

4.3 percent of those who voted voted for the

Whiskas

crispy bags from

Mars

and 3.9 percent for the

Bifi mini salami

from Jack Link's.

A total of 21,400 consumers took part in the vote, with almost 11,700 votes for muesli alone.

The consumer association warned that “tricks” such as hidden price increases are “hardly noticeable when shopping normally” for consumers.

A transparency platform, for example, would help, in which the manufacturers must report reductions in fill quantities in advance.

In principle, the manufacturers give a non-binding price recommendation for their products.

The dealers determine the final sales prices.

Seitenbacher

had claimed to the Hamburg consumer center that a new product had been introduced with the “fruit muesli”.

But the list of ingredients for the breakfast cereal was almost identical to that of the cheaper predecessor product, explained the consumer center.

In the meantime, the "fruit muesli" should no longer be produced.

However, according to research by consumer advocates, it is still available in some supermarkets.

Consumer advice center: 3000 complaints about fraudulent packaging in the past year

Last year, according to the information, around 3,000 complaints about fraudulent packaging were received by the Hamburg consumer center.

For more than 17 years, the Hamburg consumer advocates have kept a nationwide unique sham packaging list with hidden price increases based on consumer complaints.

(

dpa / AFP

)

Source: merkur

All news articles on 2021-01-25

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