To anyone wondering if the old glories of the economy can shake up tech giants, Disney seems to answer yes.
In a few months, the iconic entertainment group has established itself as a challenger almost as powerful as Netflix with 146 million subscribers to its services against 200 million for its rival born with the new economy.
The Disney + alone has won nearly 100 million customers in one year.
Nobody says better!
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Disney + reaches 95 million subscribers worldwide
Its growth rate is so powerful that the little mouse is likely to overtake the local hare.
To achieve this feat, Mickey Mouse did not hesitate to copy the recipes of the Gafa when they storm a market.
The company therefore staked everything on growth by slashing prices even if it meant taking very heavy financial losses.
A bit like Google which quietly loses billions every year in an attempt to find a place in the very lucrative and promising cloud market dominated by Amazon.
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