Before the draft beer disappears in the sink due to Corona, the Irsee brewery wanted to give it away as a gift.
Numerous people did not miss the opportunity.
Irsee - Restaurants and bars have been closed for months due to the corona pandemic *.
The situation is not only affecting the restaurateurs, but also the breweries.
They often stay seated on their beer.
Not everything can be sold through retailers.
Before the barley juice ends up in the drain, a brewery in the Allgäu municipality of Irsee has come up with something special.
Irsee monastery brewery gives away 2500 liters of draft beer
Managing director David Frick spontaneously came up with the idea of simply giving away the beer before it expires.
On Saturday (February 20), he announced that his brewery would be bringing 2500 liters of draft beer worth around 5000 euros to men or women free of charge.
Of course, many people did not miss the chance for free beer and flocked to the monastery brewery in droves on Sunday.
“I can't say exactly how many people came.
But everyone was very sensible, stuck to our hygiene concept with FFP2 masks * and large distances, ”said the managing director of the Irsee monastery brewery to
Bayerischer Rundfunk
.
The queue of people wanting to take some of the free beer home with them was huge.
In a video made by Frick himself, he walks for a minute and a half along a line of people who stand from the dispensing of the beer to the parking lots.
The good weather and mild temperatures probably also ensured that many beer lovers took part in the campaign.
Irsee: Free beer campaign should remain unique
Frick was also very happy that the people behaved sensibly - as were many day trippers on the weekend.
Everyone complied with his request not to drink the beer on site.
But the manager said you had been overrun a bit.
It was a one-time action to save the beer that would have expired this Sunday, and rather to give it away than to dispose of it.
Perhaps the idea will catch on and soon you will see long lines in front of breweries across the country.
(tel) * Merkur.de is part of the Ippen-Digital network.
Follow the corona events in Bavaria in our current news ticker.
You can find more news from Bavaria on our section page.