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Written by: Huang Weilun, Chen Shuxia
2021-03-07 20:54
The last update date: 2021-03-07 20:58
The Transport Department resumed the Chinese New Year license plate auction this afternoon (7th). The focus was on the single-letter customized license plate "W". After 116 bids, a man bid for the "sky price" of 26 million yuan, breaking the 2016 Chinese New Year license plate. The old record set by "28" at the auction was nearly 8 million yuan higher.
Yan Wenhan, the head of the Quality Lucky License Plate Center, did not hesitate to underestimate the transaction price. He estimated the highest value of 18 million yuan.
He pointed out that "W" is a top-level license plate, even if the user spends 30 million yuan to fight for it, it is not too expensive. "W means Winner (winner), users can prestige first." He also expects that the value may rise to 3 or 4000 Ten thousand yuan; however, some scholars pointed out that the high transaction price may be related to personal preference and was also caused by fierce bidding.
▼The 13 highest auction price license plates are counted one by one▼
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The number plate W was 116 bid for the number 5 man to repel the number 33 man
At about 3:30 pm, the "W" license plate appeared at the finale of the first auction. The reserve price was 5,000 yuan, and the bid price was at least 1,000 yuan per order. However, the first bid price was as high as 5 million yuan, which was 1,000 times the reserve price. Immediately, the bid price rose to at least 100,000 yuan.
The single-letter license plate W was won by a man holding a No. 5 license plate for 26 million yuan, which is 5,199 times higher than the reserve price.
(Photo by Zheng Zifeng)
Bidding continued to be fierce. After each bid, the price rose to at least 200,000 yuan. In the final stage, only No. 5 and No. 33 bidders were left to compete for license plates.
At about 3:50, after 116 bids, the "W" license plate was sold for 26 million yuan, which was 5,199 times the reserve price. It was won by the No. 5 license plate bidder, and the audience applauded.
He left without responding to media enquiries.
(Photo by Zheng Zifeng)
License plate experts: tens of millions of dollars are "as loose paper" for some buyers
Yan Wenhan, the person in charge of the Quality Lucky License Plate Center, said that it was originally expected that "W" license plates would be sold for between RMB 13 million and RMB 18 million. Unexpectedly, the lower limit is now doubled.
However, he believes that from the user’s point of view, even if it costs 30 million yuan to buy a license plate, it is not expensive. "It is always the top license plate. W has the meaning of Winner. The user can be the first and the time can make the license plate. Appreciation is always unique.” He bluntly said that tens of millions of dollars is only a drop in the bucket for some buyers, "as loose paper", and it is expected that the "W" license plate can rise to 34 million yuan in the long run.
Yan Wenhan, head of the Quality Lucky License Plate Center (photo by Zheng Zifeng)
Refers to the "96" license plate turnover is too low, it is expected to appreciate after customs clearance
A total of 45 license plates were auctioned today, but with the exception of the "W" license plates, Yan Wenhan believes that the rest of the license plates have not exceeded their budget, and some are even flat.
He cited the "96" license plate with the second highest transaction price of 3.16 million today. This license plate is the most beautiful of the remaining double-character license plates.
He continued that in the license plate market, many of the demand comes from mainlanders, and the customs are now closed, making the general bidding less intense today. Moreover, due to the number of participants in the venue, some buyers are unable to enter the venue in a disguised form.
He estimated that after customs clearance in the future, the price of the "96" license plate will be raised to at least 5 million yuan.
Zhongda Zhuang Tailiang: "W" license plate transaction price is too expensive
Associate Professor Zhuang Tailiang of the Department of Economics of the Chinese University of China said that license plate bidding is also popular internationally. It is not unique to Hong Kong. Unprefixed units and double-digit number license plates are valuable and marketable in Hong Kong, and they have the potential for appreciation, especially the number "8" The combination has the highest bidding power, "Chinese superstitions are good intentions", but he believes that the transaction price of the "W" license plate is too expensive, and it is expected that it will not appreciate in the short term.
Zhuang Tailiang estimates that the sky-high price of license plates may have something to do with personal preference and also due to fierce bidding. "There are a few people competing with him, and we need to be strong."
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The Chinese New Year license plate auction will hold a single letter "W" next Sunday, and at least 13 million will be sold
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