Financial News
Written by: Kuang Yueting
2021-03-25 20:29
Last update date: 2021-03-25 20:29
With the increase in the number of vaccinated people, AEON (0984) estimates that the epidemic will gradually subside this year, and consumer sentiment in Hong Kong and China will recover.
AEON Executive Director and Managing Director Nakagawa Yizheng said that the current economic situation in Hong Kong is severe, customers are more conservative in spending, and they will be more frugal when shopping. Therefore, the company will provide more preferential and self-priced products to customers. The direct purchasing department of the group also It will directly introduce fresh fruits and meats in Japan, and cooperate with other companies to launch products, "In response to changes in each season, we will provide the most suitable products (for customers)."
Jiuagajin, Director of Purchasing Department and Logistics Department, also added that after the Hong Kong government relaxed the gathering restrictions, the sales of food, fashion apparel and other products have increased significantly. However, considering that the economic situation in Hong Kong is still uncertain, the future will continue to provide preferential price products. And increase the proportion of self-branded products such as "Topvalu", "HÓME CÓORDY", "iC innercasual" and "Sakura Kobo" to increase gross profit margin.
Nakagawa Yizheng (third from left) pointed out that the cross-border online sales platform launched by the group in January can provide Chinese customers with imported goods from Japan. Among them, cosmetics and skin care products have responded well and will strengthen business development in this area in the future.
(Picture provided by the group)
Plans to open 18 new stores this year
AEON plans to open 18 or more new branches this year, including 12 "12 mosquito shops" Living PLAZA by AEON and lifestyle department store "ものもの" Mono Mono in Hong Kong, and 6 supermarkets in the Greater Bay Area.
Nakagawa Yizheng confessed that the "12 Mosquito Shop" is very popular among the public. Therefore, the group will continue to open stores this year. It is hoped that this year’s business will outperform the past year. The group has opened a total of 2 new Mono Mono stores in December last year and January this year. profit.
He continued that the leases of about 10 to 20 branches of the group need to be renewed each year. For the time being, the owners have responded positively and will work hard to communicate with the owners.
Regarding the distribution of consumer vouchers by the Hong Kong government, Jiu Yongjin also believes that the consumer vouchers plan has not yet announced more details. As a comprehensive department store company, the group has different businesses and will adjust its sales promotion strategy according to market conditions and customer needs.
Aeon parent company | 146 million government subsidies received Aeon’s loss last year reduced to 36.8 million
Interview｜A grand strategy is finalized under the AEON pandemic
Interview｜AEON's "12 Mosquito Shop" attracting tactics exposes Japanese helmsman: Products are ordered by district
AEON Retail Market Retail Retail Stock Company Performance