Financial News
Written by: Kwong Yueting
2021-03-31 17:55
The last update date: 2021-03-31 19:02
Café de Coral (0341) announced that from April 1st, Leung Keting, the former chief executive officer (fast food catering), will be promoted to chief executive (Hong Kong), responsible for the overall business management and long-term development strategy of the group in Hong Kong, covering fast food catering , Casual catering and institutional catering, and report to the group CEO Luo Cheng.
In the face of a severe epidemic in the past year, Café de Coral Group’s fast-food catering business, led by Keting Leung, quickly implemented a series of adjustment measures, shifting the focus of its business to self-pick-up and delivery services, and redesigned the menu and Intensified promotion of discounts to adapt to changing consumer needs, and developed an e-commerce platform to sell seasonal products such as bon choi and party delicacies, bringing positive results to the fast food catering business.
Café de Coral Group CEO Luo Cheng said that the post-epidemic era has brought many opportunities to the catering industry. The group must respond quickly to meet market demand and consumer behavior. It is hoped that fast-food catering, casual catering and institutional catering will achieve effective integration under its leadership. , And exert the greatest synergy to meet the needs of different customer groups with a strong brand portfolio.
Liang Keting said that although there are still many uncertainties in the future business environment, she will continue to work side by side with the team to explore more possibilities for all business areas of the group.
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