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"I've always been a nerd"

2021-04-09T06:04:42.950Z


Paul Ampletzer can look back on 40 years in the publishing house. The Aßlinger has been heading the advertising department of Erdinger / Dorfener Anzeiger for almost 20 years.


Paul Ampletzer can look back on 40 years in the publishing house.

The Aßlinger has been heading the advertising department of Erdinger / Dorfener Anzeiger for almost 20 years.

Erding - He knows the Erdingen business world like the back of his hand and is known like a sore thumb by the companies in the district: Paul Ampletzer.

This may also be due to the fact that he is a fan of colorful shirts and pants.

The Aßlinger has been working in the advertising department of Erdinger / Dorfener Anzeiger for 40 years, and has been its manager for almost 20 years.

Now he celebrated a milestone service anniversary.

Ampletzer entered the publishing industry as an apprentice.

He completed an apprenticeship as a publishing clerk at the evening newspaper in Munich.

It should take three years, "but I cut it short and was finished after two years," he says and adds with a smile: "I've always been a nerd."

The apprenticeship was followed by a job at the evening newspaper, followed by military service.

Then he went back to the evening newspaper for a moment, before finally ending up with Münchner Merkur at the age of 21 and a year later in the advertising department of Erdinger / Dorfener Anzeiger.

“Erding wasn't quite down in terms of sales at the time, but it was a cellar child,” recalls the 61-year-old.

Today we are right at the top of the publishing house. "

With “just over 20 years” he was by far the youngest publisher in the field for a long time.

"Nowadays it happens more often, but then everyone was much older." That is probably why his superiors believed him to be a lot of nonsense: "I think I was told five times: Woe to you going to the customer on a motorcycle!" he always adheres to this specification.

On-site customer visits were the norm back then.

“Today customers don't have the time either.

In the past I was sometimes with five customers in one morning, but everything was much more relaxed but also more time-consuming.

Today we communicate over the phone and by email. ”The corona pandemic has accelerated digitization once again.

Personal contact is still very important "and what sets us apart as a local newspaper".

Ampletzer is by no means unhappy with the enormous technical advances he has made during his four decades at the publishing house.

After all, at first the letters had to be put in lead and you got sore fingers from the rotary telephones.

Since the settlement of advertising bills sometimes took weeks to come, the amounts were collected in cash.

Ampletzer still remembers how he had to walk from shop to shop with several thousand marks in his pocket.

Also hardly imaginable: “We still sent the proofs by post, then the changes were sent back to the typesetting by messenger.

It took forever, today everything happens in real time.

I wouldn't want to miss this progress. "

40 years have passed now.

How many will follow?

The jubilee does not want to answer this question.

Ampletzer doesn't even think about retirement: “I'll stay as long as the publisher lets me.” Working “with my great team” is still fun even after 40 years.

Source: merkur

All news articles on 2021-04-09

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