Apple is likely to introduce numerous new products tonight - and target a completely new market segment.
What the Californians are up to.
Last fall,
Apple
delayed the launch of the new iPhone and MacBooks with a proprietary processor.
Tonight
(April 20th)
the Californians follow suit.
If the augurs are right, the group is likely to
enter the
accessories
business
for the first time in the company's history
.
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Cupertino - Apple is about to officially open its product year 2021. On Tuesday (April 20), the US giant invited to the next event.
The show under the motto "Spring loaded" promises a packed spring.
Fans and Apple augurs around the world are now feverishly speculating which innovations the company has in the pipeline.
What Apple boss Tim Cook could present, what else is important.
The most important information at a glance:
Apple Keynote: When does it start?
Similar to previous events, Apple is planning a video-only format due to the corona pandemic.
Start is at 7 p.m. German time.
The official invitation includes two hours, but the Californians have recently completed their program much faster.
Apple: Where can you follow the event?
Apple is planning the event again as a video stream and is clearing its website for it.
The group is also broadcasting its much-noticed spring date on YouTube.
Merkur.de reports from tomorrow in the live ticker.
Apple Keynote: What could Apple introduce on Tuesday?
So far, there have only been rumors in advance.
But in the past few weeks, some information about possible new products has been condensed.
After that, Apple could open up its iPad Pro, revise the iPad Mini and also the entry-level models of its popular tablet.
There could also be news about the long-awaited Air Tags and Apple Silicon.
Apple Event: iPad Pro is considered set
The fact that Apple will present a new iPad Pro on Tuesday is almost certain in the community. Although there is hardly anything going to happen in terms of design, Apple could equip its top model with a mini LED display in the future, they say. LED displays are brighter, have a lower risk of burn-in and shine with a higher contrast - including a particularly dark shade of black.
However, display manufacturers are still struggling with production difficulties for smaller LED displays. Observers therefore consider it possible that Apple could initially only equip the iPad Pro with a 12.9-inch display with an LED display. In addition, the iPad Pro should - as usual with upgrades - also get a more powerful processor.
With the MacBook Pro, MacBook Air and Mac mini, Apple launched devices with processors developed in-house for the first time in its history in the fall.
They are considered to be particularly fast and energy-efficient and thus enable unusually long battery runtimes.
It would therefore not be a surprise if the group would also donate chips from its in-house development department to the iPad Pro on Tuesday.
Apple Event: iPad Mini before upgrade
Observers also consider new iPad minis to be relatively likely.
According to observers, the 8.4-inch display could be noticeably larger in the future than the 7.9-inch display that was previously installed.
This is made possible by a thinner frame on the front.
For the processors, the group could fall back on the older A13 or A14 chips.
Apple Keynote: Are the Long Awaited AirTags Coming?
For a good two years there has been speculation about a completely new product category at Apple.
It could actually be time on Tuesday.
Then the Californians could officially give the go-ahead for the Air Tags.
Air tags are small Bluetooth-based tags that, in conjunction with the Find-My app, are designed to help you find lost wallets, keys or backpacks.
Apple had already applied for a corresponding patent in 2019.
It would be the first accessory in Apple's corporate history.
With an estimated price of 25 to 30 euros, the AirTags could also become the cheapest entry into the
Apple
world to
date
.
Speculations about a possible imminent market launch had recently intensified after Apple released the Find My app to third parties a few days ago.
The e-bike manufacturers VanMoof and Belkin (computer accessories) are now using the technology.
Apple Keynote: New Hardware with Apple Silicon?
Apple wants to equip its hardware family around MacBook, iMac and Co. completely with in-house developed chips in the future.
According to the company, the move should take around two years.
After the premiere of the 13-inch MacBooks last fall, the Californians could now go for more.
After that, CEO Tim Cook could possibly present new iMacs on Tuesday. It wasn't until March that Apple pulled the plug on the iMac Pro. Now a successor based on Apple Silicon and the ARM platform could come. On the other hand, speculations about possible new MacBooks with the in-house chips are controversial. For this reason, fans will have to wait a little longer for a new 16-inch MacBook Pro and the 14-inch version long awaited by many Mac users.
