Matra: electric bicycles for all sports practices

In partnership with OpenMedias

The group currently offers a complete offer around electric mobility thanks to these three brands: Matra and Solex, two renowned brands bought by the company, and the Easybike brand which tends to democratize this new mode of travel by marketing two resolutely modern wheels with a neat design.

Matra: a wide range of urban and sports electric bikes

Originally known for its racing cars produced after the Second World War, Matra has been developing “Proximity Electric Transport Solutions ™” since 2004: electric modes of travel oriented around sustainable mobility and the preservation of the environment. 'environment.

From its rich past around motorsport which makes it known to the general public, Matra has managed to preserve its values ​​of performance and high technology to produce unique electric bikes.

The brand offers several versions of electric bikes, including the versatile compact range, the urban range designed for city dwellers, the VTC range for asphalt and dirt, the mountain bike range for steeper mountain paths. , and finally the road range for sports enthusiasts keen on long straights.

Manufactured in France in Saint-Lô

Matra designs and assembles all of its bicycles in its factory located in Saint-Lô in the north-west of France.

Thanks to this French production, the brand sets up an extremely responsive after-sales service (SAV) for all of its customers.

“

 Matra frames are guaranteed for ten years.

If you have any problem with your bike, we can work on it quickly to find the right solution.

Our Normandy factory allows us to have this flexibility and this proximity to our customers

 ”, explain the managers of the company.

Rediscover the mountain thanks to Matra

At a time when high mountain resorts are increasingly faced with climatic hazards and the scarcity of snow, Matra wishes to offer new perspectives to tourists by setting up various and varied activities around mountain biking, in summer as in winter.

To showcase its wide range of bikes, Matra works with partners such as the “Ecrin Blanc” hotel in Courchevel where the brand is setting up a shop there, or with tourist offices such as in the Pyrenees, in the Louron valley.

Live fully the Matra experience

 “ 

Our goal is to make as many people as possible discover the diversity of electrically assisted bicycles which are suitable for different types of practices, such as electric mountain biking in summer for hikes or fatbiking on snow in winter.

The idea is to take advantage of the moment by fully living the Matra experience 

”.

Already organized last winter in ten French resorts, Matra will offer again next winter the "Matra Snow Cross": a snow bike race open to all, fun and benevolent, to introduce the electric bikes of the Mark.

This content is designed and produced by OPENMEDIAS, the editorial staff of the Figaro sports channel did not participate in its production.

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