The career portal LinkedIn has identified the most popular employers in Germany.
A traditional Munich company is right at the top of the ranking.
Munich - The corona pandemic has left chairs on the job market - by necessity for some employees, voluntarily for others. New opportunities have been and can be explored particularly well in social networks, for example LinkedIn. With 740 million registered users, Microsoft's career portal is the largest social network of its kind. In the German-speaking region, 16 million members exchange information on work topics and career opportunities. Accordingly, LinkedIn has a lot of insightful user data.
A current evaluation of this data shows which companies are particularly popular among specialists in Germany.
Four employers from Bavaria made it into the top 10.
"Last year people have asked over the world extraordinary challenges, and companies that put their employees in the first place, have never been so important as now," said Sara Weber, LinkedIn Managing Editor for the German-speaking world, the
world
.
She penned the new ranking of the most sought-after employers.
The aim of the evaluation is to give employees a tool for assessing which companies have the best opportunities for professional development, she explains.
A traditional company from Munich is Germany's most popular employer
Siemens is at the top of the list of the most popular employers. The traditional group from Munich employs almost 300,000 people worldwide. The company, whose roots go back to the middle of the 19th century, explains its top position to the
world
with an "integrative culture, trust in employees and the willingness to change".
It is now the fourth "Top Companies" ranking by LinkedIn.
The 2019 leader, the Baden-Württemberg software group SAP, slipped to 21st place. Weber used a new method for the current survey.
Accordingly, she focused primarily on how much employees in the companies can advance their careers.
To do this, she looked at factors such as development opportunities, competence growth or gender structure.
According to LinkedIn, a comparison with previous rankings is difficult because of the changed methodology.
Germany's most popular employers: Four Bavarian companies in the absolute top group
In addition to Siemens, a second company from Bavaria made it onto the podium of the most popular employers in 2021: Adidas. The sporting goods and lifestyle provider based in the Franconian town of Herzogenaurach explains this with open-mindedness. “Anyone looking for a colorful and diverse world of work has come to the right place. With employees from more than 100 different nations, our campus in Herzogenaurach represents almost the entire world, ”said Michelle Robertson, Senior Vice President Workplaces & HR Global Functions at Adidas to the world.
In the Bavarian sandwich of Siemens and Adidas, the Volkswagen Group took second place in the ranking, incidentally the only car manufacturer in the top 25. Also from the banking sector, only one company made it into the top group - HypoVereinsbank from Munich, a subsidiary the Italian Unicredit.
It is fourth in the ranking, right behind Adidas.
Schaeffler, the automotive supplier from Herzogenaurach founded in 1883, is only two places back.
Germany's most popular employers: the top 10
1.
Siemens
(technology)
2. Volkswagen Group (automobile)
3.
Adidas
(Sport / Lifestyle)
4.
HypoVereinsbank Unicredit
(Bank)
5. Henkel (consumer goods)
6.
Schaeffler
(automotive supplier)
7. Accenture (consulting company)
8. Capgemini (consulting company)
9. Bosch (automotive supplier)
10. PwC (consulting company)