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Portraits of 3 impactful entrepreneurs: Lea Nature, Selectra and Ametra


Start-ups, SMEs, mid-cap companies: all integrate societal and environmental issues into their business plan.

Léa Nature: "What would become of plants without bees?"

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Since its birth in 1993, Léa Nature has been able to take advantage of its small capsules which stimulate the immune system!

Charles Kloboukoff was only 29 years old when he founded the company with the desire to create natural products beneficial to health and respectful of the environment.

Interested in Arkopharma's career, which had started ten years earlier, the young man went through a business school, the Intermarché purchasing center for parapharmacy and the health department of an SME. wants to market food supplements made from plants or organic materials.

Read also: The impact and commitment, new assets of French nuggets

At the time, herbalists were disappearing, natural remedies were replaced by drugs, it was worrying,

” he recalls.

His first three clients?

Leclerc, Decathlon, Marionnaud.

Not depending on a single distribution channel will remain a credo.

Cramped in Paris, he moved Léa Nature to La Rochelle in 1996. A choice of life.

The company continues its

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Source: lefigaro

All news articles on 2021-05-04

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