It is an operation that leaves you speechless.
Ten days after its reopening on June 23, the Samaritaine, which belongs to the LVMH group, was the target this Saturday morning of a punch action by Attac militants (Association for the taxation of financial transactions and for the citizen).
Dressed in white chemist's overalls and wearing gas masks, the activists painted a few windows of the Parisian department store in black paint.
Before writing "Dirty money" in white letters.
Just opposite, a large banner has been displayed on the facade of the Louis Vuitton headquarters, rue du Pont-Neuf (Ier).
On this poster, we could read “The Profiters Gang - Let's make the #ProfisseursDeLaCrise pay”.
Spectacular, these free depredations were quickly erased and did not affect the operation of the store in which Parisians flock to make purchases or to admire the fully restored Art Nouveau gems, in particular the famous peacock fresco.
Valérie Pécresse, president of the region, reacts on Twitter
On social networks, the operation sparked outrage. " What a stupid thing ! exclaims Mathieu. How can degrading the heritage of Paris advance a cause? "Same tone in the tweet of journalist Joseph Macé-Scaron:" Degrading a building is only the manifestation of human stupidity. "Mayor of Cannes, David Lisnard (Libres !, ex-LR) writes:" The revolutionaryism of the petty bourgeois satiated with the extreme left who live on the imagination, work, risk-taking and the effort of others, always oscillates between ridicule and exasperation. "The president of the Ile-de-France region, Valérie Pécresse, also intervened strongly:" It is not by attacking our national champions, job creators and engines of attractiveness in the territory, that we will have more of social justice!"And to add:" To finance solidarity, France must first remain a country of creators & entrepreneurs "she added.
Closed in 2005, the Samaritaine has been restored, costing 750 million euros of work. Over 20,000 square meters, the department store offers 600 brands of fashion, cosmetics, jewelry, etc. and employs 700 people. Ultimately, the site, which also includes a nursery, social housing, restaurants, a luxury hotel (opening in September), will employ 3,000 people.