08/04/2021 12:54
Clarín.com
BrandStudio
Updated 08/04/2021 12:54 PM
Brand Studio for Avon
Nail polish is a
form of expression
.
Like the fashion industry, it follows trends and provides a detail that
completes a look
.
Whether in a neat and elegant nude shade or in an eye-catching rainbow of colors, hands are
a reflection of our style and personality
.
The chosen enamel can be combined with the wardrobe or contrasting to generate a more impressive effect.
For this reason, each season,
the color chart is updated.
In 2021 the palette reflects
optimism and vitality
, runs through the entire range of roses, and adds shine with pearl or glitter finishes.
Textures and Effects
The trend of wearing short nails continues, and in 2021, one thing is clear: the length does not matter,
but the finish and texture
.
French manicure with
colored tips is going
strong.
And another proposal that continues to be valid is to enamel the nails with
a rainbow effect
, one finger of each color, or monochrome skittles, which is based on generating a gradient of shades of the same range.
For example, from nude pink to vibrant fuchsia, classic from the 80s.
Vivid shades for the winter season.
Avon
, always attentive to the latest fashion trends, offers variety and color through four lines:
Pink Illusion, Crushed Chrystals, Gel Shine and Pro Color.
The metallic ones, with a pearl effect, the glitter or the finish with crystals, coexist with another main trend that proposes soft pastels, which add style to all the looks.
The pink is renewed
Who said pink is classic (or boring)?
It is one of the trend tones: both in
clothing and in decoration
, pink has been installed for several seasons.
A trend color.
In winter it reinvents itself in different ways, from a discreet nude to generate a natural effect, in striking bubblegum pink tones or the
classic cotton candy
.
Avon's
new
Pink Illusion
line
features a series of
pearl-effect
rosés
.
To give them a different touch, the Crushed Chrystals collection adds texture and shine with 3D crystal powder.
Delicious pastel shades
Both in fashion, in enamels and in the shadow palette, pastel tones, from
pink to green and light blue
, are key to a trendy winter.
The always wanted natural effect.
The
Gel Shine
collection
has 4 new colors that stand out for being
vegan
and for their
long-lasting
gel formula
.
In the proposal, which includes two essentials such as intense pink and pastel pink,
jade green and lilac also stand out
, a color that is going strong this year.
The time is gold
For those who want to optimize time and find it difficult to wait for the nail polish to dry, Avon proposes
Pro Color
, an urban collection that takes
only 60 seconds to dry
.
Another important detail is the
brush
, which adapts to the natural shape of the nail to facilitate the enameling process.
In addition to the available enamels, the
new earth, sand and nude tones
are added
, which are still very present this season and are integrated into the current of finishes that imitate the
color of the skin.
The enamels in the Gel Shine collection stand out for being vegan and for their long-lasting gel formula.
To join the trend of
milky nails
(nails that generate a creamy effect), the
translucent beige
of Pro Color is a must for winter.
All of
these glazes, like other products
Avon
are available through its
network of resellers
Independent
or online platform
www.avon.com.ar
.