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Enrique Cerezo: "In life, if you don't have an ego, you don't have anything"

2021-08-18T03:42:55.988Z


The producer, distributor and president of Atlético de Madrid began his career as a meritorious cameraman in 1967 with 'One million in the trash'


That of the president of Atlético de Madrid, Enrique Cerezo (Madrid, 73 years old), has been and is a life of cinema.

Producer, distributor and exhibitor, he owns more than 8,000 titles, many of which he offers on his FlixOlé platform.

Goals and movies are his daily bread.

Question.

He began by putting movies at the Claretian school in Segovia.

Curious way to start a film career ...

Answer.

Yes. Then I finished high school and had to choose a career, and I really liked the cinema.

I came to Madrid, but entering the Film School was very complicated, and they told me that there was another way to start, which was to be creditable in the movies.

So I did it.

I went to see Pedro Masó and he told me that he was going to start a movie called

One Million in the Trash

.

And there I lost my film virginity.

More information

  • Two years of Flixolé, the virtual film library of Spanish cinema

  • Cerezo: "The penalty was a VAR review, with a vee"

Q.

And you've already started working with illustrious people.

R.

Lazaga, Alfredo Landa, Antonio Ferrandis, Sacristán ...

P.

With Lazaga

Come to Germany, Pepe

, Celtiberian myth.

R.

And

what do we do with the children

, with Paco Martínez Soria, and also a lot of Western in Madrid and Almería, and many American films, and that's how life passed.

P.

Come to Germany, Pepe

tells a story that repeats itself today: Spaniards who leave because they cannot work in Spain ...

A.

People who went to Germany at that time did jobs that the Germans did not want.

And the movie told it;

she was nice and noble.

People went to look for work, and when he grabbed a little money, he returned home.

Q.

The other day, in Geneva, Manolo, a Galician who has been there since 1971, took me by taxi. He never wanted Swiss nationality, and he repeated that like Spain, nothing.

What will Spain have?

R.

Well, you live very well.

That theoretically there are few problems.

And that we have not had earthquakes or tsunamis or things like that, only in Lorca.

And fires, but those are caused by man.

There was a Spain, for some politically very bad and for others better, in which there was a picaresque and a way of doing that seemed wonderful to me

Q.

Is the picaresque still reigning in Spain?

R.

No, but there was a Spain, for some politically very bad and for others better, in which there was a picaresque and a way of doing that seemed wonderful to me, and there you have the movie

Los tramposos

, also by Lazaga, which I told you that about the picaresque and that she was noble.

A country where they could take your shirt off, but they never disrespected you.

Even the one who felt cheated laughed because the deception was noble.

P.

Hombreee ...

A.

Deception can be noble.

P.

Roughly said, that they put it folded but with art.

A.

That.

Well, it is that in the scam of the stamp, the thing was to know who was the fool, the one with the stamp or the one who bought it.

And who was the bad guy.

Q.

It's a way of looking at it.

R.

But mobile and internet arrived and the world changed.

The world is in a drift where you are nobody without a mobile

P.

For better or worse?

R.

The world is in a drift where you are nobody without a mobile of these [takes out a smartphone].

And that can be good if you're lying around at night in the field, but it can also be dangerous.

P.

You have been affected by the picaresque.

Piracy, which you have fought so hard, is also piracy, right?

R.

One thing is that you go down the street and take your wallet and another thing is that some companies rob on a large scale.

And technology and digitization are in favor of piracy.

With the internet, everything is easy for pirates.

And you, the media, said that you could not put doors to the field and such ... and look, then you have suffered.

P.

Estoooo, let's change the subject.

Who combs that piece of wave in her hair?

It is almost unreal.

R.

Well myself every morning;

I throw brush like this and it stays.

Q.

It's hard to stop looking at her.

Hey, to you, does sympathy serve as a weapon in your business?

R.

Man, in a meeting it is always better to say sympathetically what others would not dare to say.

Sometimes you win over people by telling them the way they are.

For example, it is not easy to come to a meeting and tell someone, "You are a scoundrel."

Q.

Do you do it?

R.

If you say "hey, you have a little I do not know how many and you are I do not know what and such and such", then the uncle goes and gets sick.

Technology and digitization are in favor of piracy

Q.

When people got upset it was when they said in an interview that "I don't like the VAR of football or the drinking bar."

R.

A journalist did it for me who was not very brilliant.

And, for making a joke, everyone thought he was drunk.

Q.

And was it?

R.

It is difficult to see me drunk, because I hardly drink.

P.

Is it more difficult to manage the egos of the footballers or those of the actors?

A.

We all have our ego.

And in life, if you don't have an ego, you don't have anything.

Soccer players are 24 or 25 year old kids who are admired every Sunday by thousands of people.

The ego of the actors is more parsimonious.

They make two or three movies or series a year and depending on the releases they take out their ego.

Discover the best stories of the summer in

V Magazine

.

Source: elparis

All news articles on 2021-08-18

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