08/24/2021 2:22 AM
Clarín.com
sports
Updated 08/24/2021 2:22 AM
Through a study that analyzed interaction on social networks, the ranking of the
50 most influential athletes
from around the world was determined this year.
The podium is made up entirely of women, while Paulo Dybala is the best-placed Argentine, in fifth place.
The score obtained by each of the members of the list includes five key aspects taken from Facebook, Instagram, Twitter and TikTok:
frequency of publication, reach, participation, fan demographics and fan appeal.
SportsPro's Chief Commercial Officer Paul Guest, who conducted the research with Greengly, explained: “Based not only on reach, but also understanding of attractiveness and purchasing power demographics, we felt that this year's 50s represented a real image of where is the marketing of athletes in a world where
their voices are heard louder than ever, "he
explained.
First place went to 24-year-old American gymnast Simone Biles, who captured the spotlight during the 2020 Tokyo Olympics by stepping down from the vast majority of individual events to prioritize her
mental health
, while highlighting the great pressure with the one he had been carrying for a long time.
Simone Biles, during the Olympic Games in Tokyo 2020. Photo Reuters
In second place was Naomi Osaka, the 23-year-old Japanese tennis player who, like Biles, publicly exposed her "
long bouts of depression
."
In the last edition of Roland Garros, he decided to leave the competition in the second round, after his request to be absent from the pre-match conferences after each game was rejected.
The podium was completed by footballer
Ashlyn Harris
, 35, who won the last two World Cups with the
United States National Team
.
She is married to her Orlando Pride squadmate Ali Krieger, who appears in the seventh rung of the ranking.
23-year-old Japanese tennis player Naomi Osaka.
Reuters photo
The first male athlete appears in the fourth position.
This is the Mexican boxer Saúl Canelo Álvarez, 31, who will seek this November 6 to keep the belt of the International Boxing Federation (FIB), which is in the hands of Caleb Plant, in order to become
a unified champion
.
Then, in fifth place, is the first Argentine on the list: Paulo Dybala, while his compatriot Lionel Messi is only in twelfth place.
Paulo Dybala at Juventus.
AFP photo
The full ranking
1. Simone Biles (artistic gymnastics - United States)
2. Naomi Osaka (tennis - Japan)
3. Ashlyn Harris (soccer - United States)
4. Canelo Álvarez (boxing - Mexico)
5. Paulo Dybala (soccer - Argentina)
6. Cristiano Ronaldo (soccer - Portugal)
7. Ali Krieger (soccer - United States)
8. Stefanos Tsitsipas (tennis - Greece)
9. Novak Djokovic (tennis - Serbia)
10. Alex Morgan (soccer - United States)
11. Hardik Pandya (cricket - India)
12. Lionel Messi (soccer - Argentina)
13. Roger Federer (tennis - Switzerland)
14. Sergio Ramos (soccer - Spain)
15. Karim Benzema (soccer - France)
16. Lewis Hamilton (Formula 1 - England)
17. Te'a Cooper (basketball - United States)
18. Robert Lewandowski (soccer - Poland)
19. Grigor Dimitrov (tennis - Bulgaria)
20. Nyjah Huston (skateboard - United States)
21. Serena Williams (tennis - United States)
22. Candace Parker (basketball - United States)
23. Kylian Mbappé (soccer - France)
24. LeBron James (basketball - United States)
25. Dominic Thiem (tennis - Austria)
26. Rafaela Nadal (tennis - Spain)
27. Thomas Müller (soccer - Germany)
28. Katie Ledecky (swimming - United States)
29. Valentino Rossi (motorcycle - Italy)
30. Stephen Curry (basketball - United States)
31. Neymar (soccer - Brazil)
32. Daniel Ricciardo (Formula 1 - Australia)
33. Bethany Hamilton (surfing - United States)
34. Kristie Mewis (soccer - United States)
35. Megan Rapinoe (soccer - United States)
36. Gabriel Medina (surf - Brazil)
37. Kelley O'Hara (soccer - United States)
38. Riyad Mahrez (soccer - Algeria)
39. Julie Ertz (soccer - United States)
40. Cody Bellinger (baseball - United States)
41. Mesut Özil (soccer - Germany)
42. Chloe b (snowboard - United States)
43. Tobin Heath (soccer - United States)
44. Lieke Martens (soccer - Netherlands)
45. Sydney Dwyer (soccer - United States)
46. Cam Newton (American football - United States)
47. Shikhar Dhawan (cricket - India)
48. Paul Pogba (soccer - France)
49. Sydney McLaughlin (Athletics - United States) 50. Devin Booker (basketball - United States)
DB
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