The Limited Times

Now you can see non-English news...

BFMTV: a new political program for Jean-Jacques Bourdin

2021-08-25T19:36:47.594Z


The 72-year-old journalist will arbitrate, in the early evening, "dialogues" between the French and the main presidential candidates, in four to six issues.


Jean-Jacques Bourdin will present a new political program on BFMTV on the occasion of the presidential election, representatives of the news channel announced Wednesday, which intends

"to address all audiences, without cleavage"

, according to its director general, Marc-Olivier Fogiel.

To read also Marc-Olivier Fogiel: "CNews is not a problem for BFMTV"

Eliminated from the morning of RMC last summer, Jean-Jacques Bourdin, 72, will arbitrate in the early evening of

"dialogues"

between the French and the main presidential candidates, in four to six numbers, the first being hoped for

"

During

October"

, he himself explained at a press conference. The one who begins his last season at the head of the 8:30 am political interview, as he announced in the media, promises a

“spectacular” meeting

,

“not necessarily in the studio”

, but

“certainly outside »,

In the provinces.

Another novelty announced by the channel, the program “2022 to the test of facts” entrusted to Jean-Baptiste Boursier to dissect three major topical themes, on Saturdays from 1 pm to 2 pm.

Stand up to CNews

These programs complete a 2021-2022 grid marked by the recruitment of Yves Calvi and Natacha Polony to strengthen the early evening dominated by CNews and its pillars Eric Zemmour and Pascal Praud.

With 2.9% audience share (PDA) over the 2020-2021 season, BFMTV remained at the top of the news channels but was surpassed on several occasions by its rival from the Canal + group, author of the best progress of the season with 1.8% of PDA, and whose opinion media model infuses the audiovisual sector.

Asked about this highly commented competition, Marc-Olivier Fogiel assured not to build a grid

"in relation to what others are doing".

"Our mission is to address all audiences, without dividing",

in a climate of

"generalized mistrust"

where

"some would do without journalists"

, he explained, advocating

"rigor, innovation, facts, direct, decryption ”

and

“ opinions with an S ”

.

Local, digital and radio development

BFMTV, which employs 200 journalists, also relies on the other 150 of the eight local channels of the BFM brand, which will have

“soon ten”

, underlined Hervé Beroud, deputy director of Altice Media. The channel is also continuing its digital development. Its major special evenings will be commented live by its editorial writers on Twitch. And two new podcasts, “Les conquérants” (by Alain Duhamel and Maxime Switek) and “Le service politique”, will be launched on September 10. BFMTV will also have its radio version, BFM Radio, as part of the deployment in October of digital terrestrial radio (DAB +).

Source: lefigaro

All news articles on 2021-08-25

You may like

News/Politics 2024-02-01T18:59:42.200Z

Trends 24h

News/Politics 2024-03-27T16:45:54.081Z

Latest

© Communities 2019 - Privacy

The information on this site is from external sources that are not under our control.
The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.