"Look for us when the shouting seems unbearable, when you need to understand, when you cannot find the answers, when you are looking for company, because we will always be here."
This is how Àngels Barceló has started the new
Hoy por hoy course
this Monday on Cadena SER, the day of the traditional presentation of the news of the station's programs for the coming months. “We will continue doing the only thing we know how to do, with the same tone, the same rigor, with the same curiosity, as we have always done. We will ask ourselves a lot, we will try to find an answer to these questions, we will do our part to lower the decibel level installed in public life in this country ", added Barceló, who has also claimed the ability to" listen to those who think differently, to dialogue ”. "We will be constant in demanding solutions for the main problems that affect the country, those issues that should be a priority and that the political battle buries under tons of statements," has completed the director of
Today for today
(Monday to Friday, from 6:00 a.m. to 12:20 p.m.).
✒️ The signature of @AngelsBarcelo:
"
Look for
us when the screaming seems unbearable, when you need to understand, when you do not find the answers, when you are looking for company. We will always be here" #NuevaTemporadaSER pic.twitter.com/ckdNYEhGAe
- Today (@HoyPorHoy) August 30, 2021
The starting gun that Cadena SER has given this Monday has had a good part of the voices of the station, which is claimed as a handle for listeners in the midst of the daily noise and that is committed to optimism after two years of pandemic.
This season will feature some important new features.
Aimar Bretos takes charge of
Hora 25
(Monday to Friday, from 8:00 p.m. to 11:30 p.m.) and, in this new stage, the program will transform the Monday gathering into "a great conversation with three people with a vast academic and above all political career," explained Bretos .
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Former vice presidents Pablo Iglesias and Carmen Calvo (both recently left the Pedro Sánchez government) and former minister José Manuel García Margallo (foreign minister with Mariano Rajoy) join as analysts at the
25 Hour
agora
every Monday from 10pm to 11pm. “They are eager to debate among themselves and to seduce each other mentally and intellectually. They do not come to argue, they come to seduce each other ”, is the promise of Bretos. In addition, each night section
25
will close the program
period,
in which journalists Soledad Gallego-Díaz and Joaquín Estefanía will alternate.
The other great novelty of the SER's programming in this 2021-2022 season is the recovery of
Si amanece, we leave
nine years later.
The space, which starts at four in the morning from Monday to Friday, will begin its new stage on Monday 6 with Roberto Sánchez at the helm again.
The journalist, with 18 years of experience in the format, returns after nine years within Carles Francino's team.
"We will maintain the spirit of the program, but it will be a
Si damanece
2.0, revamped," he promises.
📻Here is the FAT surprise of the #NuevaTemporadaSER!
😍 @ _RobertoSanchez returns at dawn with '@SiAmanece we are leaving', which returns to @la_SER nine years later.
💣 # VuelveSiAmanece pic.twitter.com/8efDhYF8WZ
- Cadena SER (@La_SER) August 30, 2021
“We wanted to give a different rhythm to the early morning, which is the sister of the night and of
Hoy por hoy
”, Explained Montserrat Domínguez, content director of Cadena SER, about the recovery of this space. Regarding his new role behind the micros, Domínguez explained: “I have always liked machine rooms, working in the kitchen, with the ingredients, and here the fundamental ingredient is the talent of the SER. We are leaving behind a very complicated time, we have had a very bad time, and with a little luck, we can begin to say goodbye to a pandemic that has been terrifying. I have more questions than answers: what is the economic recovery going to be like, how technology is going to affect our labor relations, the European Union is going to put up a pot of dough for digital and environmental transformation, but how are we going to do it? ? ”, Has raised Domínguez. "If we have been hard,and we have managed to strengthen the trust with the listeners, now we want to be mature and perceive well what they ask of us ”.
The Director of Contents of the SER has also highlighted the importance of rigorous information, "that people know that when they listen to the information that we give in the SER it is what we know, what we have been able to contrast, and they are not speculations."
He also highlighted the value of the debate, “plural, with context, emotion, but within the rules of a country that has shown in these difficult times that it is very big.
We need that rigorous information that anchors us with real life and without fuss and without complexes ”.
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The conductors of the main spaces of the SER have agreed on the importance of attending to the mental recovery of society. "We have to be careful on the emotional side because we are worse than we think and than we appear, we must be very fine there", said Carles Francino, director of
La Ventana
(Monday to Friday at 4:00 p.m.) in which will be his tenth season at the helm of the format. Among the novelties of this space, Francino has highlighted the incorporation of Marc Amorós, an expert in
fake news:
"The world of lies is so wide and affects us so much that we have to follow it in detail," defended Francino.
The EL PAÍS journalist Patricia Peiró also joins the program as a collaborator to review the black chronicle, with the analysis of more or less recent criminal cases.
Domínguez has also highlighted the SER's commitment to digital formats.
“Audio is experiencing a sweet moment.
Listeners are increasingly demanding on the quality and variety of this content.
The SER is the place where the largest number of creators and creative audio talent in this country are concentrated, we must take advantage of that to reach the soul ”, he defended.
In the presentation, Guillermo Rodríguez, head of the SER News, highlighted several elements to which the station's newscasts will pay special attention this season: “The economic and, above all, social recovery. We have to talk about a very fragile society, which has had a very bad time, and we just have to tell the reality as it is, honestly, fleeing from the whites and the blacks, there is a lot of space for the grays, and making a plural radio " .
Accompaniment and information will be essential in the programming of the SER. For this accompaniment,
El faro,
by Mara Torres, will continue from Monday to Friday at dawn (from 1.30 to 4.00). For his part, José Antonio Marcos returns to lead the newscast
Hour 14
from Monday to Friday at that time. Javier del Pino will continue in
A Vivir, which is for two days
(Saturdays and Sundays from 8:00 am).
In sports programs, Manu Carreño, director of
El larguero
(Monday to Friday at 11:30 p.m.)
,
beyond the news of the football transfer market, has highlighted the return of the public to the stadiums as one of the great novelties of this season compared to the last sporting year. Sports venues have already been active for days or weeks, with the Tokyo Games and the start of the Football League. This has been highlighted by Dani Garrido, director of
Sports Carousel
(Saturdays and Sundays from 3:00 pm); Laura Martínez, head of Sports, and Carreño himself, accompanied by Iturralde González, collaborator of both
El larguero
and
Carrusel deportivo
.
The presentation concluded by dedicating a space to the station's humor programs with the voices of Juan Carlos Ortega (Ortega
's nights
at dawn on Saturdays from 1.30 to 2.00), David Broncano (
Modern life
, Saturdays from 2.30 at 3.30) and Andreu Buenafuente and Berto Romero (
Nobody knows anything
, on Saturdays from September 11 at 12.00). Buenafuente has had a memory for "the listeners, those traveling companions", and the return of the public to his program. "We have 30,000 accumulated requests from people who want to come, or we do the program at the Wanda Metropolitano or I don't know," he said with humor. The humor offer is completed with
Buenismo bien,
with Manuel Burque, Quique Peinado and Henar Álvarez, and
The modern language
, with Héctor de Miguel and Valeria Ros.
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