Ignacio Ortelli
09/08/2021 4:16 PM
Clarín.com
Politics
Updated 09/08/2021 4:16 PM
Although in the last two weeks he managed to get the agenda back on track and get out of the defensive, Alberto Fernández closes a campaign that for the Frente de Todos was far from ideal, with
strong internal tensions and marked by Olivosgate
that forced him to rethink about the the discursive axis and the tone march. Even so, despite the fact that these changes altered the roadmap drawn by the strategists, the Government is optimistic about achieving a victory at the national level and in the province of Buenos Aires.
If the priority that was set on the ruling party on July 24, when the lists were defined, had been to go
in search of the "likely voter" and the "possible"
-that universe of 19 points that in the ruling party they crumble from the election of 2019, outside of the 30% of "safe vote" - with a moderate tone, and the premise to achieve this was that it was necessary
to avoid talking about Mauricio Macri
, this final sprint of Fernández, Cristina, Sergio Massa, Máximo Kirchner and Axel Kicillof climbing to the ring the former president represents a whole discursive turn.
The idea of polarizing the "two country models", as defined in a lunch that, without the vice, the
todista
leadership
shared on Monday, is part of the conviction in the ruling party that
a portion of voters who opted for the FDT in the presidential elections remains repellent enough of the Macri administration
to vote for candidates of Together for Change; but that, at the same time, he is dissatisfied with Fernández's 22 months in power.
The strategy is
that this rejection at the end of the road is not decisive
for there to be a flight of votes towards a third option. Hence the insistence on refreshing Macri's four years. "We lacked a lot to do but we are the only ones who can prevent macrismo from returning in any of its strains," they repeat in Balcarce 50, with allusions to the coronavirus and a message that recognizes the founder of the PRO a power that not even in JxC seems to be clear.
But Macri's name had already appeared in the first weeks of the campaign, when
Fernández had to harden his speech to solidify the hard vote
, amid strong internal questions after the appearance of photos and videos of the dinner in which he participated with your partner in full strict quarantine.
It is curious: the main opposition figure divides waters in JxC but its centrality amalgamates the ruling party.
Cristina and Alberto Fernández, in a ceremony on Isla Maciel, in Avellaneda, where they tried to show unity.
The last chapter on Macri left a very novel twist: holding Macri responsible for social plans, a measure historically questioned by
an important sector of the middle class and the change-
changing
electorate
, and which was promoted during Kirchner's twelve years.
Although the first to link the policy of social plans was the pre-candidate for deputy for the province of Buenos Aires,
Daniel Menéndez
, a former Social Development official and leader of Barrios de Pie who pointed out that during the macrista administration "the mass of beneficiaries, it was the mention of the President that gave volume to an axis that surprised even the opposition itself, who did not even manage to respond.
"
We have to go from this Argentina of plans that have left us, to an Argentina of work,
" the head of state launched this Tuesday, in an attempt to give a coup and when trying to go on the offensive in a stinging issue. for the ruling party, except for Massa, who for several years has been talking about the conversion of social plans into employment.
Massa and Fernández shared a lunch on Monday (Photo Lucía Merle)
In fact, in June of this year, he tried unsuccessfully to bring it up at the FDT discussion table. The Tigrense wanted to anticipate and that the opposition did not take the discourse of the work culture, something that finally happened. Those who frequent Alberto say that in recent days, noticing heated media discussions,
he decided to talk about the issue
, with the help of a fact as true as it is partial: that the macrista management was forced to increase the number of plans in the middle. the economic crisis, but that the assistance program he received was already difficult to dismantle.
On the other hand, in a context in which it was proposed to convey hope and talk about the post-pandemic, the ruling party had to put vaccines aside as a campaign box office issue. Between the aftertaste of the President's transgression, the VIP vaccination and the difficulties that the Government encountered in associating the vaccination plan with the control of the covid, the end of isolation and economic reactivation, the Minister of Health, Carla Vizzotti, It was hardly possible to show up with the candidates or ask for a vote for the FDT. "Carla appearing on TV would have caused people to relive how badly all Argentines had it in 2020," reinforces a campaign strategist, who regrets "that the effort made by this government to get vaccines is not recognized."
However, facing Sunday, although there are no leaders in the FDT who admit the possibility of a defeat in the face of the sum of the votes obtained by the JxC candidates Diego Santilli and Facundo Manes,
that floor of 42 percent -and gap of 8- which was initially talked about today does not appear in the speech or among the most optimistic.
The 40-point barrier even looms far and, as Clarín said, in the Casa Rosada they cut back and warn that “winning by one vote is winning”, despite the fact that it would imply a significant loss of the flow in relation to 2019. “We won adjusted, but we win for sure ”, concedes a powerful voice of the ruling party.
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