The story ends well, but it could have turned sour.
In March 2020, Louis Boibessot, franchisee of the Cyclable brand, barely had time to open his bicycle store in Besançon when the first confinement fell on him.
Without experience in the sector, he owes his salvation to his franchisor and to a franchisee in the region, who lent him a hand.
Today, his shop is running at full speed.
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Like him, many franchisees were able to count on the help of their franchisor during the crisis.
In order to alleviate the cash flow difficulties, most brands have suspended the payment of monthly fees.
“We abandoned their payment over four months.
This represented a shortfall for us of 1,400 euros per month and per franchisee, or 200,000 euros in total.
But it was our responsibility to help our teams, ”
says Nicolas Mouche, director of Le Club (sandwich and coffee).
Webinars to keep things together, fundraiser for
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