“I
wanted an old-fashioned, raised podium, with the photographers at the end, as in the 1990s when designers paraded in the square courtyard of the Louvre
, explains Virginie Viard during the accessorization of the spring-summer 2022 collection in the studio on rue Cambon, this Monday.
That way, I can present swimsuits…
”What's the connection? For the artistic director, the place, the space condition what she wants to show. And a young girl walking in an indented one-piece, in the immensity of a setting which Chanel under Karl Lagerfeld had the secret, she could not imagine. "
That would be violent, wouldn't it?" We need a more intimate and fun context.
"Hence the podium erected in the Grand Palais, ephemeral, at the foot of the Eiffel Tower, surrounded by bleachers for guests reduced to 623 when the mega (lo) shows of the past numbered up to 2,800. !
“
I would cry about it
,” says us by SMS, shortly after the parade, a failure.
It was the show (of the century)
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