The cook box supplier Hellofresh is expanding its business with the entry into Italy.
The group, which has been listed in the Dax since September, sees great potential in view of 26 million households, according to a statement on Thursday.
Hellofresh was launched in Norway in the summer.
Berlin - The expansion in Italy contradicts the company's previous strategy of only going to countries where customers have already had experience with cooking boxes.
It is still unclear when Hellofresh will start in Japan.
The group has been looking for staff in the East Asian country on its own website for a long time.
dpa
