After the trend of "Novi Good" celebrations throughout Israel, even for those who did not immigrate from the Soviet Union, a trend of Christian "Halloween" celebrations came around the country, which became a new phenomenon this year and caused the elimination of goods in many chains.
Parents around the country told us about an orderly organization of families who decorated the houses in the spirit of the holiday and distributed sweets according to the custom: "prank or candy."
Dana from Tel Aviv says that "personally, I am not connected to the holiday but to the Jewish tradition, but this year I decided to celebrate the holiday because of the atmosphere and because my five-year-old daughter started asking me questions about the holiday due to TV shows and probably because they talked about it in kindergarten."
trick or treat?
A decorated house in Tel Aviv,
She said, "I can say it was one of the most amazing activities we have experienced. People have invested heavily in the decorations and production of it and everything was in perfect order. There was a form that every family that wanted to join filled in their details, so every family knew which apartments to go to. "And he took out sweets for the children. Whoever was not at home, left the sweets in a basket outside. In our neighborhood, more than 150 families participated and there was a magical atmosphere."
Dana says that most of the participants did not do it in a section of religion of course, but because of the good atmosphere and community formation.
Halloween in Israel,
The sellers are spacious
Dana adds that "this is a crazy trend, and my friends in Herzliya and Ramat Hasharon also participated in it. When I came to buy accessories in the 'fun city' store, I was told that there was a raid in all the chain's branches and also in Be'er Sheva and Jerusalem.
Halloween pop-up at Dizengoff Center, Photo: Alex Kaplan
In Dizengoff Center, a special complex was dedicated to the holiday, and there are also stories of sales frenzy.
Alex Kaplan, marketing director of Dizengoff Center, told Israel Today that this year is a real trend.
He said: "The general population has entered the celebrations of this holiday and it has become a mainstream and multi-age holiday. If in the first years there were Anglo-Saxon populations and more adults celebrating, in recent years it is children and young people who find it a cause for cause."
Kaplan adds that "it has become Purim Monday. In terms of costumes, the difference is that these are costumes in a certain variety of scary characters, horror movie characters or characters that are common at Halloween. In addition, people started buying holiday-related accessories. We do not have pumpkins that are suitable in Israel, Durability, which does not rot after a day, but that did not stop the Israelis. "
"Together with the Bruria store, we opened a pop-up that worked for three weeks and offered a lot of goods that appealed to celebrating audiences. This year there was a growing increase in sales, and hundreds of types of products were sold.
"The best-selling products were pumpkin-shaped baskets, scary masks, party accessories like shining cups, candy or prank-shaped baskets, spider-inspired items and more."
Did you receive any negative reactions to the fact that this is a celebration of a non-Jewish holiday?
"No, but we encountered a different reaction. Following the celebration we did, there was a ghost figure walking around the mall and scaring children staying in the chin. Following this, police were called to check what the scary figure was, but there were no complaints about it being a non-Jewish holiday."
