Make yourself surprised: Ten days after its release, Adele's new album, "30", is the best-selling for 2021.
The British star's fourth album went straight to number one on Billboard Magazine's US album sales chart this week, with sales of 839,000 copies.
This is the highest figure for the first week of an album in 2021. By comparison, this is more than double the sales of America's favorite pop princess, Taylor Swift, whose remake "Red" was released a week earlier and sold 369,000 copies in its first week.
In fact, Adele's album became a bestseller in 2021 within three days of its release.
The best-selling album of 2021 was Swift's "Evermore," which sold 462,000 copies.
In England, Adele's homeland, the album "30" went straight to number one on the UK sales charts with 261,000 copies.
This surpassed the sales data of the Abba band's comeback album "Voyage", which was recently released and sold 204,000 copies.
In the UK, too, Adele broke a record.
The previous record belonged to Ed Sheeran whose 2017 album sold 232,000 copies in its first week of release.
Adele promoted "30" with two TV specials, the first in the US to include her interview with Oprah Winfrey along with a performance at the Griffith Observatory on the Los Angeles hills in front of guests like Leonardo DiCaprio, Chef Gordon Ramsey and Selena Gomez. The second was in the Palladium. In London, in front of an audience that included supermodel Naomi Campbell and actors Samuel L. Jackson, Emma Thompson and Emma Watson.
If you were wondering when there will already be an opportunity for the general public to watch Adele in a live performance, here actually comes a disappointment.
While the star has announced a pair of shows at Hyde Park in London (all tickets for which were sold out minutes after the sale opened), last week she announced that she will likely not be touring following the new album.
In an interview with singer John Meyer's satellite radio show, she said: "I would like to, and the truth is I really longed to go, but it did not seem right to me to go on tour only in 2023, two years after the album came out. Much because of the Corona. It's complicated to plan a tour right now Performances, and basically every project around the world. "
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