Editorial: "The Prisunic Revolution"

Prisunic: "The beautiful at the cost of the ugly."

The famous slogan which has become cult sums up the state of mind of an entire era.

That of the Trente Glorieuses, when mass distribution had creative ambitions intended for the greatest number.

Or how “design for all” became a reality from the 1950s to the 1970s. The Museum of Decorative Arts retraces - through a route through its modern and contemporary collections and at the Marsan pavilion - the great adventure punctuated by signature pieces. , among others, by Marc Held and Terence Conran.

This is the height of thermoformed plastic, sparkling colors and roundness.

The vision of happiness is sour like hell.

Thanks to the visionary talent of Denise Fayolle, director of the Prisunic style office from 1957 to 1967, the brand sells furniture, crockery and lighting designed by designers at popular prices.

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Monoprix, which absorbed Prisunic in 1996, continued collaborations with contemporary designers in

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