The ground floor of Zhongxingwei Building, Queen’s Road, Central, is strategically located. It is a one-sided giant store. It has always been a must-see for retail brand giants. However, under the impact of social movement and the epidemic, Coach and adidas withdrew from the site one after another, followed by Hang Seng The bank (0011) leased two of the floors and opened a new branch in the Central District.
The branch will officially open tomorrow (3rd), using digital technology to further apply personalized financial services, and to expand the wealth management business in the Greater Bay Area, and set up a "cross-border financial management" team.
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Comprehensive coverage of financial needs in Central District
A large-scale LED digital curtain wall is installed on the outer wall of the Central District to the street to provide financial information. Large-area glass is used to match natural lighting.
Counter staff even took the lead in putting on new uniforms, bringing customers a new personalized digital wealth management experience.
Later, all branch counter staff will also gradually change into new outfits.
Yuan Miaoling, Head of Network Business of Hang Seng Bank Branch, said that the Central District branch selected a location in the core area of Hong Kong to create a new landmark in Central, and combined with Central Headquarters and Admiralty Unified Center Branch to fully cover the financial needs of Central District and meet the wealth of the Greater Bay Area. Management needs.
Yuan Miaoling said that the number of Hang Seng Bank branches has decreased by more than 10% in the past two years. There are now more than 60 branches, and all branches will be further integrated in the future.
In terms of manpower, 20% of the frontline sales staff have been increased. Due to the pressure on the labor market and the expansion of the wealth management business, most of the additional sales staff were retrained by internal bank staff.
Set up a cross-border wealth management team
All branches of Hang Seng Bank provide exclusive counters for "Cross-Border Financial Link". Customers can choose to meet with relevant team members at the Central Branch or other designated branches at a suitable time through appointment.
In addition, all branches have specially set up GO Digital digital envoys. Customers do not need to pick up tickets and wait in the queue. They can scan QR Code and enter information with their mobile phones to handle basic banking transactions.
Hang Seng Bank pointed out that the digital envoy helps to handle banking affairs and saves more than half of the time for customers to fill out forms.
Sportswear brand adidas renewed its lease by means of short-term lease after its lease expired in October last year.
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Coach used to rent for 5.6 million per month
The ground floor of Xingwei Building in Zhonghuan has a superior location. It is a unilateral giant store in Queen's Road. It has always been a must for retail brand giants.
It was originally rented by the American luxury brand Coach for 5.6 million yuan per month, plus 1.6 million yuan per month for renting advertising space on the exterior wall. The total expenditure is as high as 7.2 million yuan. The lease period is from October 2012 to October 2017.
However, Coach retired the lease more than two years earlier in August 2015, and reportedly needed to pay up to 130 million yuan in compensation to the landlord, which was topped by another retail giant adidas.
However, under the impact of the social movement and the epidemic, the sportswear brand adidas chose to renew the lease with a short-term lease after the lease expired in October last year, and finally moved out in April this year.
According to market news this year, Hang Seng Bank leased the ground floor and first floor of the upper site with an area of about 6,500 square feet and a monthly rent of about 1.2 million yuan.
The former adidas flagship store in Central is rumored to be rented by Hang Seng Bank for a monthly rent of 1.2 million on the ground floor and first floor