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A jewelry tour de France

2021-12-03T05:25:24.807Z


Paris captures the light with its prestigious high jewelry workshops. But there are production units all over France that excel at mass production of jewelry. These craftsmen are now facing a very strong demand.


It's a bit of a fight

, sums up a manager of a major brand from Place Vendôme.

Sales are experiencing strong growth, especially in small and medium-sized jewelry, so are production needs as well, and everyone is asking a lot of the workshops

Success has indeed been confirmed for a few years, but the questions of manufacturing have continued. strained in recent months.

Not only has the closure of the workshops for three months during confinement in 2020 caused a delay that is difficult to catch up, but there has also been an appetite for a year that exceeds the most optimistic forecasts for this luxury, sustainable, artisanal product. and highly symbolic.

See also

Synthetic diamond in six questions

France, however, has solid and historic resources.

The beating heart of jewelry is located in the region of Lyon, and this is not new.

“Since Antiquity, Lugdunum, settled in a region where there are gold and silver mines, has stood out for its metalwork.

Goldsmith

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Source: lefigaro

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