It's a bit of a fight
, sums up a manager of a major brand from Place Vendôme.
Sales are experiencing strong growth, especially in small and medium-sized jewelry, so are production needs as well, and everyone is asking a lot of the workshops
…
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Success has indeed been confirmed for a few years, but the questions of manufacturing have continued. strained in recent months.
Not only has the closure of the workshops for three months during confinement in 2020 caused a delay that is difficult to catch up, but there has also been an appetite for a year that exceeds the most optimistic forecasts for this luxury, sustainable, artisanal product. and highly symbolic.
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France, however, has solid and historic resources.
The beating heart of jewelry is located in the region of Lyon, and this is not new.
“Since Antiquity, Lugdunum, settled in a region where there are gold and silver mines, has stood out for its metalwork.
Goldsmith
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