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Refers to HKTV Mall "13Landmarks" page infringement land filing claim

2021-12-23T08:49:45.212Z


HKTV Mall launched a promotion called "13Landmarks" last year and set up a special page on the website. However, Hongkong Land said that it has registered trademarks such as "The Landmark" and HKTV Mall’s promotional activities and special


HKTV Mall launched a promotion called "13Landmarks" last year and set up a special page on the website.

However, Hongkong Land stated that trademarks such as "The Landmark" have been registered, and there are infringements in the promotion activities and special pages of HKTV Mall.

The landlord party filed a petition in the High Court yesterday (22nd), requesting the court to issue an order that the defendant may no longer commit such infringements and claim compensation from HKTV Mall.


The plaintiff is Hong Kong Land Co., Ltd. and the defendant is Hong Kong TV Shopping Network Co., Ltd.

HKTV Mall has launched "13Landmarks" since October last year with a special page

The plaintiff pointed out that the group was engaged in property investment, management and other businesses, and the Landmark in Central was one of the plaintiff’s shopping malls.

The plaintiff stated that the mall is one of the most famous and high-end malls in Hong Kong.

In addition, the plaintiff also registered trademarks such as "The Landmark" and "LANDMARK".

However, the defendant’s online shopping platform has launched a promotion called "13Landmarks" since October last year, and has a special page to provide the public with discounts on well-known brands.

The defendant also stated publicly that the event was "13- Bringing together nearly 100 well-known brands in 13 top shopping malls in Hong Kong, determined to create a new "cloud shopping experience" for customers."

The defendant also opened a special page called "the Landmarks" on the website this year.

However, the plaintiff pointed out that the defendant’s logo used in promotional activities and special pages was similar to the plaintiff’s trademark, which would mislead the public into thinking that the products and services of the logo involved were provided by the plaintiff’s group.

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Wrote to HKTV Mall regarding the infringement incident and continued its infringement

The plaintiff alleges that the defendant’s actions deliberately deceived the public.

The plaintiff explained that the defendant had no legitimate reason to use "Landmark" in the logo.

The defendant used the trademark to mislead the public, believing that Landmark is one of the 13 plazas involved in the case.

Since December last year, the plaintiff wrote to the defendant many times about the incident, but the defendant continued his infringement.

The plaintiff also posted a statement on its website that it had nothing to do with "13Landmarks".

The plaintiff requested the court to issue an order prohibiting the defendant’s infringement and continued use of the infringing articles.

The plaintiff also requested that the defendant surrender the infringing articles to the plaintiff.

Including advertisements printed with infringing trademarks, etc.

Case Number: HCIP85/2021

Source: hk1

All news articles on 2021-12-23

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