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Michel Herbelin, a French family

2021-12-31T09:52:31.027Z


With a new generation of family at its head, the Jura house, created in 1947, resolutely surfs the wave of made in France.


Manufacture in France… There are those who talk about it, those who claim to do it by taking advantage of a quality label, anything but severe, and those who do it, really and for a long time, if not always.

The French Watchmaking Workshop Michel Herbelin, resolutely attached to his plot of land in Charquemont, in Haut-Doubs, on the Franco-Swiss border, is one of them.

The family brand, created just after the war, in 1947, remains faithful to its objective: to independently offer well-crafted, modern and made in France watches at a price ranging from € 300 to € 3,000.

Well-managed transmission

Its workshops now have no less than 90 employees, to draw, design, assemble, adjust and control production in situ.

To promote their work and sell their production, they can count on a network of local watchmakers, located all over France.

A real knowledge of the country and a reciprocal loyalty on which the success of its models is based ...

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Source: lefigaro

All news articles on 2021-12-31

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