Here is a cosmetic range which ticks all the boxes of the time: a holistic routine combining care, make-up and perfume;
raw materials that respect the environment and are sustainably sourced;
eco-designed packaging and a name that will make all marketing students green with envy.
Add to that the famous Mademoiselle camellia as a star ingredient, and you get the chronicle of a scheduled success ...
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Chanel N ° 5: a century for eternity
Chanel's scientific expertise around the camellia does not date from yesterday but from 1998, when the partnership began with the expert Jean Thoby and his garden-conservatory bringing together more than 2000 species in Gaujacq (40) in the South of France. Where is.
This is where this
Camellia japonica
called "The Czar", red and moiré, grown in the ground, revealed its benefits on the skin since it would be able to protect cellular vitality, a new hobbyhorse of in-house research.
Here, we are no longer just talking about fine lines and wrinkles but about skin texture, elasticity, comfort and radiance in order to…
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