We can't stress it enough, but the children's publishing sector is doing like a charm. Thus, for two years, the pandemic has even confirmed this trend. Even if mangas still largely dominate the editorial market, for ten years, at Bayard as at Milan, the "BD Kids" label has carved out a solid reputation for itself among 7-11 year olds.
“It is clear that the manga is not the house culture,
notes the editor Yaël Eckert.
That said, we believe that teenagers know how to take advantage of a multiple cultural offer when you know how to do it well. It is also by noting the success of “BD Kids”, a healthy collection, where certain series such as
Ariol
or
Anatole Latuile
exceed one million copies sold, that we had the idea of creating a label intended for the greatest"
, she explains.
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