BMW is planning a big hit: But the first Erlkönig photos are already splitting – “terribly ugly”
Created: 01/29/2022, 10:25 am
By: Michelle Brey
In 2022, the flagship of BMW will come onto the market.
But the first Erlkönig photos split the loyal fan community.
Munich – There is a lot going on at BMW in 2022.
As company boss Oliver Zipse said in an interview with Merkur, they want to create up to 6,000 additional jobs.
BMW is on a very good path through the transformation, has prepared its plants for e-mobility and expects further growth in sales in 2022.
One reason for this is the high demand for the electric models.
"Our i4 is sold out for months, as is the iX," says Oliver Zipse*.
In 2022, the electric 7 Series, officially called the BMW* i7, will come onto the market - and "it won't be any different." Unmistakable design is part of the brand core for the Munich-based car manufacturer.
However, the BMW i7 could cause a stir - there are first signs of this.
BMW 7 Series: First photos with camouflage
Users of the Twitter platform have already been able to marvel at the prototypes of the new BMW 7 Series several times - of course only with sufficient camouflage.
Nevertheless, the first design details become visible.
In December 2021, the company posted a picture of the car from a test phase in Sweden.
A short time later, the Munich car manufacturer put another photo online.
According to a report by
Focus
, the model is already making its rounds on the streets of Munich.
The BMW i7 should therefore be available as an electric car as well as with various combustion engines and plug-in hybrids.
BMW model i7: "terribly ugly"
The front view in particular could cause discussions among BMW fans.
It wouldn't be the first time: Even the new edition of a classic caused harsh criticism in this regard.
The first signs of this: Despite the camouflage, the new BMW i7 model has already met with different opinions on Twitter.
While one Twitter user commented "wow" on the picture of the car, another rated the new BMW car as "terribly ugly".
Can the interior design inspire the fans?
According to
Focus
, it should have been completely redesigned.
The BMW Concept XM also failed to impress many fans of the brand.
Spicy, because its design should serve as a model for all following models*.
The BMW Concept XM is particularly characterized by a completely new front design*.
(mbr)
*Merkur.de is an offer from IPPEN.MEDIA
