"We spent $500 for our wedding ceremony and reception."
Highlight of the announcement: “The dress only cost 47 dollars”, specifies the American Kiara Brockenbrough.
Married last February, the community manager residing in Los Angeles posted a video last month that went viral on the social network TikTok.
A long satin dress with a babydoll train and sculpting her body is revealed there as well as a surprising legend specifying the amount she paid for her wedding dress.
Only 47 dollars, or 43 euros.
The unlikely place of this discovery: the website of ultra fast Chinese fashion Shein.
Created in 2008, this online fashion juggernaut emerged during confinement at the same time as the Tik Tok application.
Today valued at more than 100 billion euros, the company puts a little more than 6,000 references online every day, ranging from beauty, to decoration, including wedding dresses.
A quick search on Shein shows that the Chinese retailer has a specific section called “Wedding Season” in which over 315 results are affiliated with it.
The cheapest costing only less than 10 euros, even cheaper than Kiara Brockenbrough's dress.
While the most "expensive" does not exceed 100 euros.
intimate wedding
"We decided to have an intimate and modest ceremony" confides the American before explaining this choice "My husband recently moved to California to live with me, so we thought we shouldn't spend too much and at the instead save for our new life together.
An honest tip that seems to have another benefit.
"If my wedding dress had gotten dirty during my wedding, I wouldn't have given it much importance," she concludes.
Failing to last, her dress managed to make an impression.