A. from Tel Aviv spotted a tempting cherries in a Tel Aviv grocery store and wanted to buy for his family.
He took cherries weighing 2.6 kg and when he asked to pay he was amazed by the price which was 500 shekels. This means 190 shekels per kilo. A. Of course he was scared of the price and left the cherries in the store. Of cherries in about three weeks.
Assaf Keret, CEO of Bereishit, told Israel Today that "the cherry season has not yet begun.
The season will start in another two to three weeks.
We, as one of the largest marketers in the country, do not yet market cherries.
Prices this year will go up like last year, it will not be at a high price to the consumer.
There is a high amount of cherries this year so the said prices will be like last year.
As for the price in question, this is someone who probably grew up somewhere.
The cherry is not yet ripe. "
"Shocked by the price"
Alex Kodish, director of agriculture at Kibbutz Ein Zivan and who owns 200 dunams of cherries in the Contra Valley in the northern Golan Heights, reacted angrily to the price observed in Tel Aviv and said, "We are shocked by the price. And whoever did it, does it while the Minister of Agriculture and others are waiting for us in the corner, and this for a few pennies.
The price of cherries is rising,
"I'm very sad about how they behave. In another 3 weeks there will be cherries at a price of 20-25 kg.
We are not yet harvesting in the Golan Heights.
There will be enough fruit this year.
It should be noted that out of this amount I see NIS 12.5 The costs out of this amount are NIS 7-8.
This is a difficult harvest.
It's not like picking an apple that costs half a shekel, but it's 5 shekels.
"We make 6-7 shekels and say thank you."
According to Kodish, the agriculture industry has been in very deep crises over the past four years: "We have a land of milk and honey that makes it bitter. What have we done to the Minister of Agriculture? I do not understand what he wants from us that he decides to go on imports. What's an apple in the US?
It's wax with plastic.
The farmer should get the best treatment in the world.
It can be done together with the Ministry of Agriculture but that is not his intention.
Instead, they bring tomatoes from Turkey.
"Instead of stretching the hips and telling the chains to stop selling at a 200% profit, the Minister of Agriculture is falling on us."
On this year's produce, Kodish says, "The produce is very beautiful because there were cold dishes and what makes the fruit are cold dishes. The cold dishes played it huge this year."
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