Bad luck for the French series of the major digital platforms.
After
Mixte
, which will not be entitled to a second season on Amazon Prime, it is the turn of
Funny
not to have been renewed by Netflix.
These two cancellations, determined according to criteria deemed difficult to read, refer French creators to the international performance requirement expected by the streaming giants.
To discover
Discover the “Best of the Goncourt Prize” collection
Read alsoDeath in Cannes of actor Ahmed Benaissa, a cultural “monument” in Algeria
After the euphoria of a big budget launch for
Funny
, its creator Fanny Herrero, revealed with the worldwide success of
Ten percent
, did not hide her sadness last week after its non-renewal for a second season.
“It's such a commitment to create a series, to project itself over time, to dream up its sequel!
To see it suddenly canceled, my legs are a bit cut off
, ”confided to
Télérama
the screenwriter who had signed exclusively with the platform to create this series on the stand-up scene.
And to add:
"We did not meet Netflix's audience expectations, according to their standards and their algorithm that no one really knows"
.
The
Mixte
series , which chronicled the arrival of co-education in a school for boys in the early 1960s, was also canceled by Amazon last fall after only one season.
Amazon Prime Video
Asked by AFP, the platform had stressed the need for a fair ratio between
“audience and manufacturing cost”
.
Last year, another French screenplay heavyweight, Marie Roussin, the originator of
Red Bracelets
for TF1, experienced a similar disappointment with the discontinuation of
Mixte
, the first 100% French series from Amazon Prime Video on the debut of school coeducation in a high school in the 1960s.
Read alsoAmazon prime video offers French headliners
Despite a return from the platform on
"excellent statistics"
, attesting that the vast majority of spectators had followed the series in full, it was not renewed for lack of having reached the required number of views during the first 28 days. of diffusion, tells AFP Marie Roussin without disclosing exact figures.
A decision all the more difficult to understand that
"we were very close to having reached the goal"
, with positive feedback on the series from both critics and the public, adds the author, also president of the French guild. screenwriters, the trade union.
SEE ALSO -
Are the villains the new heroes of the series?
Cardboard at all costs
“That a platform or a channel stops a series that does not bring together enough people, it is normal. But what was frustrating for
Mixte
is that the rules seemed very vague, unreliable
, ”regrets Marie Roussin.
For the time being, no rebirth in sight for this series, for which Amazon holds the rights, as for
Funny
at Netflix.
Asked by AFP about their audience measurements, Amazon Prime Video and Disney+, which will have to decide on the future of their French series
Totems
,
Weekend Family
or
Parallèle
, did not wish to communicate.
Read alsoWhen series imagine the (scary) future of work
At Netflix, we say we pay attention to several audience measurements, such as the number of hours spent watching a program or the proportion of subscribers watching it in its entirety, but also to its production cost.
And the more expensive the production, the higher the bar, it is specified.
“
For Netflix, like Amazon, it's not enough to have a fan base that will watch their shows.
Having niche audiences for niche markets is not interesting for them because it is not profitable
,” journalist Capucine Cousin, author of
Netflix et cie: behind the scenes of a (r)evolution
.
Although "
unexpected
", the end of
Funny
is part of a long list of original productions interrupted by Netflix each year, mentions the journalist, recalling that the anger of fans of the American series
Sense 8
at the announcement of its stop had not caused the platform to bend.
"Launching a new series, therefore a new universe arousing the curiosity of subscribers, will cost them less than stretching a series over several years"
, she analyzes.
It also remains to reinforce
“the independence of the French teams”
, according to a burnt-out screenwriter.
“It is Americans or British who decide what will appeal to a French public.
That would have to change
. "