(ANSA) - MILAN, 06 JUN - There are just under eight hundred events included in the schedule of the Design Week, which animates the city from today to 12 June in conjunction with the Salone del Mobile.
And 106 operators organized them, responding to the open notice launched by the Municipality last December, throughout the city and in particular in the design districts of Durini, Brera, Tortona, 5Vie, Isola and Bovisa.
The leitmotif of all the initiatives are circular economy and sustainability as requested by Palazzo Marino in the public notice which, as always, required to spread the culture of design and Made in Italy, internationally, but at the same time disseminating the culture of innovation. technology, sustainable urban manufacturing and the circular economy.
To promote the Milan Design Week, the municipal administration has launched a communication campaign, released from Monday 30 May, entitled "Design is Milan is Design".
Same claim as last year but new graphics with the 'Monte Stella' typeface inspired by the informal and 'hand-made' aesthetics of the Milanese signs, public spaces and the print design of Milan between the 50s and 70s .
"Years - remember from the Municipality - in which the city was the home of great designers, authors of iconic works, from Ilio Negri to Bob Noorda, but also the home of shops and small family-run businesses".
(HANDLE).
