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High jewelry: Bulgari unveils its Garden of Eden in Paris

2022-06-07T11:40:53.211Z


More accustomed to presenting its July collections under the Italian sun, Bulgari chose the capital to parade its 140 or so pieces under the eye of its muses and friends, from Anne Hathaway to Carla Bruni.


At the head of the brand's artistic direction for more than forty years now (not to mention her many years learning the tricks of the trade alongside the Bulgari brothers), Lucia Silvestri cultivates a rare art.

That of knowing how to celebrate the DNA of the brand in a way that is as spectacular as it is immediately recognizable, without giving the impression of repeating itself ad infinitum.

The extraordinary adornments of the Bulgari "Eden, The Garden of Wonders" collection

In images, in pictures

See the slideshow16 photos

See the slideshow16 photos

Over the hundred pieces that make up this new set "Eden: The Garden of Wonders" are, of course, some figures of its signature Serpenti, Trombino-style rings and so-called "bib" necklaces as the brand has always known. TO DO.

The stone colors are still almost neon, very Mediterranean, and the emeralds and sapphires display, as usual, more than generous volumes.

And yet, a new breath is felt.

It is there, in this metamorphosable tiara, in the graphics of certain ornaments or in the creative audacity of this cuff watch which combines a tourbillon of fine watchmaking and a fine jewelry trembleuse mechanism.

A new brilliance which is also felt in the choice of the place of the event.

Rather traditionally presented in Rome or Capri, the brand's latest high jewelry variation is exceptionally being exported to where Bulgari's gaze has been lately: Paris.

Armed with a major new boutique on Place Vendôme and above all with a first Parisian hotel in the golden triangle, the Italian house has found the right balance by taking over the Italian Embassy in Paris.

A place at its height to parade its incredible emeralds and sapphires under the eyes of its muses, Anne Hathaway, Priyanka Chopra Jonas and the muse and exceptional model, Carla Bruni-Sarkozy.

Full screen

Zendaya adorned with the platinum necklace, diamonds and a 61.31 carat Sri Lankan sapphire.

Bulgari / Photo press

Source: lefigaro

All news articles on 2022-06-07

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