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(CNN) --
Supermodels Gigi and Bella Hadid debuted bold new looks Monday, storming a New York runway with bleached eyebrows, short bangs and what appeared to be half-shaved heads.
But it was soon revealed that the sisters' dramatic transformation was the work of artists, who had altered their appearance with the help of bald spots, wigs and makeup.
The futuristic style was part of the Marc Jacobs Fall 2022 show, in which the designer's eponymous brand unveiled more than 40 new looks at the New York Public Library, a Beaux-Arts-style building on Fifth Avenue.
Gigi modeled a huge pink sweater and gray skirt, while Bella wore a black vinyl dress with opera gloves.
Elsewhere in the presentation, models wore brightly colored monochromatic garments encompassing oversized knitwear, voluminous ruffled dresses and spectacular platform boots.
The Hadids were among several models walking the runway with dramatic hairstyles, with others sporting edgy cuts and space-age bangs.
On Instagram, Bella posted several backstage photos and a video showing makeup and prosthetics artists creating her look.
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On social networks, the images provoked mixed reactions and concern from some users who believed that the model had really shaved her head.
But fashion photographer Elizaveta Porodina responded to Bella's post by saying that she looked "absolutely angelic", while activist and journalist Noor Tagouri commented: "The transformation is amazing."
The striking look was overseen by Marc Jacobs makeup artist Diane Kendal and hairstylist Duffy.
One of the special effects artists responsible for Hadid's look, Noël Jacoboni, said on Instagram that working on the show had been "surreal."
"Today was the perfect marriage of my balding ability and working for one of my favorite designers with some of the best models in the industry," she posted.
Jacobs' latest show, which was broadcast live on LED screens in New York's Times Square, comes a year after he last held a show at the same venue.
The American designer's cryptic show notes declared that "creativity is essential to life" before ending with a quote from philosopher Friedrich Nietzsche: "We have art so as not to die of truth."
