Do you already know the secret to perfect makeup?

From now on it also protects the skin

24 years ago, the makeup and grooming brand SMASHBOX invented the first primer.

Now the brand is launching the next generation of primers - not only improving the look and durability of makeup but also protecting and nourishing the skin

In collaboration with SMASHBOX

30/06/2022

Thursday, 30 June 2022, 15:58

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The Silkscreen complex contributes to the balance, renewal and nourishment of the skin and creates a breathable and lightweight barrier that strengthens, polishes, smoothes and protects the skin (Photo: PR)

How many times have you walked out of the house, looked in the mirror and looked like a million dollars, and then less than two hours later you realized: either the dollar rate has plummeted suddenly or something in your makeup just does not hold.

It's a bit elusive because you're still wearing makeup, but suddenly something inside looks a bit "dirty", uneven, the finish is not perfect, the coverage you had when you left the house no longer exists, and the texture of the skin doesn't look smooth either.

There is nothing more frustrating than that.

After all, you invested in quality make-up, which promised to be durable, you learned how to apply it properly with a brush or beauty blender and even fixed it with a little powder - and in the end, after all this effort, you find yourself thanking God that at least you can filter.

What are you missing?

And why do other women around you manage to maintain perfect makeup for hours?

• Illuminate Click here to purchase

• Hydrating Prime Click here to purchase

• Control Click here to purchase

• Correct click here to purchase

The brand's new primer collection - Smashbox's Photo Finish Silkscreen Primers (Photo: PR)

The secret is only one product: the primer.

We know, after cleansing, toner, serum and moisturizer, the last thing you want to add to your routine is another product, and we too have given up using it in the past for legitimate laziness, but once we tried we could no longer do without it.

This is just one more step in your grooming and makeup routine, but the difference between skipping it or performing it is felt very significantly.

The first primer ever developed and created by the makeup and grooming brand SMASHBOX COSMETICS in 1998, in a professional photo studio.

The brand's experts have tried to make it easier to manage the photo set, help the makeup look better in any lighting, stay durable over time and do not require repeated touch-ups.

The first primer they created - The Original Photo Finish Smooth & Blur Primer - became one of the brand's most iconic products and brought the line of primers to the world.

What made the primer a hit, an integral part of the makeup bag of any professional makeup artist and later also a must-have product in every home, is that it is an excellent base product that prepares the skin for makeup in the best way.

The primer, which enters the picture between your moisturizer and the make-up, "fills" wrinkles and pores, smoothes the skin and makes it a perfect substrate for makeup, prevents the absorption of makeup in the skin and maintains its durability over time.

In the original Original Primer, in addition to looking perfect and flawless skin, a real effect is created that brightens the skin, so the product is considered revolutionary and maintains a best-selling status to this day.

Over the years, Smashbox has created a variety of additional and excellent primers, and now they are reinventing themselves again, launching for the first time a new generation of primers, which not only improve the durability and appearance of makeup but also protect and nurture the skin.

The four primers include ingredients that are so good for our facial skin, that they are an excellent addition to the grooming routine even without continuing to the makeup phase (Photo: PR)

The brand's new primer collection - Smashbox's Photo Finish Silkscreen Primers, includes four different primers.

What they all have in common is a new and lightweight complex of components called Silkscreen, which includes red algae, multivitamins, hyaluronic acid, probiotic extract and antioxidants.

The Silkscreen complex contributes to the balance, renewal and nourishment of the skin and creates a breathable and lightweight barrier that strengthens, polishes, smoothes the skin and protects it from environmental damage such as blue light radiation and air pollution.

In addition to all these benefits, each primer helps to deal with other skin concerns and provides its own unique benefit:

- If you suffer from redness, this is the perfect product for you - a primer that is also a corrector, with a tint Green blur redness and blemishes.

In addition to blurring the redness, it also reduces the appearance of pores and gives the skin a smooth and even finish.

- both moisturizer and primer in one product: Beyond its benefits as a primer, it is the perfect product for skin that needs moisture and added vitality.

It contains a triple amount of hyaluronic acid plus nianicimide, which provide the skin with instant moisture for 72 hours, help renew the skin's moisture reserve and give it a smooth and radiant look.

- If your skin has lost a bit of that healthy glow that we love so much, and you want to get some light back on your face, this is the way to go.

The primer is rich in excellent ingredients such as vitamin C that contributes to the evenness of the skin tone, hyaluronic acid that moisturizes and puffs the skin for 48 hours, passion fruit extract that helps strengthen the skin barrier and compressed pearls that help lighten the skin and give it a radiant and radiant look.

- Shimmer-free skin-looking primer with a matte finish: For anyone who suffers from oily skin and wants to get rid of the shiny look - the experts at Smashbox also thought of you.

The primer, with a pleasant gel texture, contains salicylic acid, mammalian extract and zinc, which help control the production of excess fat in the skin without drying it out and without damaging the skin's natural PH balance.

It makes it easier to apply make-up on the skin, creates a natural matte finish and therefore allows you to enjoy a meticulous and shine-free look over time.

The brand's new primer collection - Smashbox's Photo Finish Silkscreen Primers (Photo: PR)

As you can see, the four primers include such good ingredients for our facial skin, that they are a great addition to the grooming routine even without continuing to the makeup phase, and if you also apply makeup after them - you have gained nourishment, protection and a million dollar look, this time for the whole day .

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