Friday noon, in the cafeteria of Chanel's brand new headquarters at 39, rue Cambon, the thirteen finalists of the Andam competition - 7 for the grand prize, 3 for the Pierre-Bergé prize and 3 for the accessory - await their going before the jury.
They only have five minutes, not one more, to pitch their universe.
Before starting, the laughter is nervous but the atmosphere is good.
Cool TM's Thomas Monet lightens the mood with his jokes.
Heliot Emil and Lukhanyo Mdingi dress the five models who will accompany them during the presentation.
You have to wait until the two designers Christa Bösch and Cosima Gadient from the German label Ottolinger have passed the test to see them let out a smile.
The American Peter Do rehearses with his partner while pacing.
Robert Wun takes a last look at his creations.
Perpetuate your brand
If Lisi Herrebrugh and Rushemy Botter of the Botter brand seem surprisingly relaxed, it's because they were the first to defend their work in front of the…
This article is for subscribers only.
You have 77% left to discover.
Cultivating your freedom is cultivating your curiosity.
Keep reading your article for €0.99 for the first month
I ENJOY IT
Already subscribed?
Login
