Yoram Altman's first step in Network 13: Evacuation and rebuilding of the promo department

In Network 13, it was decided to outsource the promo department at Prometheus, the creative company that is considered the largest in Israel.

This is a significant streamlining process in a department with about 30 employees.

A factor in Network 13 for Walla!

Brenze: "The rationale is that most of the department's employees will continue working"

David Wertheim

05/07/2022

Tuesday, 05 July 2022, 14:38 Updated: 19:58

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Recently, Ami Glam, VP of Programs, Yuval Cohen, VP of Content Development, and Oded Tal, VP of Programming, left the network. The new professional

Significant first step of Yoram Altman as interim CEO of Network 13: Renewal of the company's promo department while outsourcing Prometheus, the creative and promo company that is considered the largest in Israel.

According to sources in the network, The department's employees will move to work from Prometheus' offices.

The promo department of Network 13 has about 30 employees and leads the strategy of promoting and producing products for various channel programs and projects in all media, including the TV screen, billboards, digital, newspapers and radio broadcasts

. Network 13 VP of Programs Ami Glam, VP of Content Development Yuval Cohen and VP of Programming Oded Tal.

In this context, it is not yet clear how much will cost the director of the promo department, Kobi Opinko, and how many employees from the entire department will move to work under the new professional management as well.

According to a source on Network 13: "

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Network Building 13, March 2022 (Photo: Reuven Castro)

Prometheus is the largest creative and promo company in Israel specializing in the promotion, marketing and branding of content in Israel and abroad for the television screen and all digital media, and serves as the only promo body in Israel working with some of the world's leading broadcasters, including NBC, RED BULL MEDIA and TV2

. The details stated that "the combination of forces between the two companies has been implemented with the aim of renewing the work environment of the promo department of Network 13, and will allow its people to work in the unique and advanced method of Prometheus".

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• Network 13

• Promo

• Streamlining