Special envoy to Milan
Over the past five years, the physiognomy of a fashion show has completely changed: influencers in the front row, scenographies allowing live broadcast on social networks, castings that have opened up to diversity, a fashion that has (a lot) rejuvenated its target and whose vocation is, to caricature, to have an effect on Instagram… But today, the novelty has run out of steam.
And too many women no longer find their account in this great barnum.
They want to be rather than appear, to dress rather than claim, to reflect rather than reflect.
That's what they said, unanimously, coming out of the
Bottega Veneta
fashion show , impressive and enigmatic technically, moving and intriguing aesthetically.
They felt like they were finally being spoken to again.
“perverse banality”
Like his first show for the brand six months ago, Matthieu Blazy opens the parade with a young woman in a checked overshirt (in leather), worn over a tank top…
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