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We tested: an eyeshadow palette in collaboration with an international YouTuber Israel today


A massage mask to reduce wrinkles with a life-extending component, The Inky List adds products to the series that landed in Israel and a new perfume with an amber scent • Every week new products come to the market, and we test them and come back to tell you what we thought about them • And consumer news: new flavored water with 0 calories , coffee capsules with a new flavor and more

Effective and cheap

, the English care brand

The Inkey List

is expanding, and adding new products to the series, which already exists in the supermarket.

The brand is recognized as cheap, simple and good, providing a solution in terms of efficient minimalist products - and at a price equal to every pocket.

Among the new products that arrived, we particularly liked the Oatmeal Balm for removing makeup and cleansing the face - extremely gentle and pleasant on the skin (NIS 50);

the hyaluronic acid hair serum, which gives a little moisture to dry hair (NIS 35);

and the ceramide preparation for night treatment - which provides moisture and treats dryness (NIS 65).


Surprisingly, the prices in Israel are not necessarily higher than the prices at which these products are sold abroad. Simple, efficient, cheap and good - always speaks to us.

Price range: NIS 35-65

The Inky List, photo: Foreign Public Relations

Patent for youth

The Israeli hi-tech cosmetics company


is launching a line of massage masks that include Nad Nobel™ - an anti-aging component and an exclusive patent developed by the company's scientists, in collaboration with scientists from the Hebrew University.


Massage Mask

series contains five masks, which come with an ultrasonic frequency vibration massage device located in the cap of the jar.

Each mask contains an ingredient that works to smooth out wrinkles and delay aging processes, while giving the skin a uniform tone and a radiant appearance.

The active substance +NAD has been tested in independent studies and has been found, among other things, to extend the life of various species of animals.

We tested the Caviar Gold Glow mask every day for about a month, along with the massage device.

A pleasant smell, and it gives a moist look to the skin and a slightly smoother feeling already after the first time.

We did not notice a change in the wrinkles after a month, but you can see a slight improvement in the texture of the skin and its visibility.

Launch price: NIS 350 for 50 ml, through the HIKARI website

Hikari's mask, photo: HIKARI

Fragrant protection


comes out with a sunscreen for the face and body in the scent of a "dream vacation", according to the company, and with a texture that absorbs quickly and does not leave white spots.

The formula is enriched with rice and rosemary extracts, and includes three sunscreens to protect against UVA and UVB rays.

The cream has a rather heavy, but pleasant fragrance, of a sweet fruity-floral perfume, so it was less suitable for our face, and its texture also feels more like a body lotion.

The liquid is relatively oily and takes time to absorb, and those with drier skin can benefit from this.

It can also be used as a body cream due to its fragrance, which is less well accepted over other scented body creams, but we would have been happy if it had been absorbed faster.

Price: NIS 139 for 150 ml

Knox sunscreen, photo: foreign public relations

The perfect palette

A collaboration between



Kathleen Lights

created an impressive collection called Day to Disco, which includes a palette with 15 eyeshadows that combine matte, metallic and shiny in pink and gold shades, three eye pencils in golden shades and one oval, and a sheet of stickers for a personal touch on the palette.

We tested: the palette looks and feels luxurious and weighty, and the shadows are in beautiful shades.

The matte shadows are extremely pigmented, and a light touch is enough to get a deep color, and the glitters settled on the lid perfectly with the fingers, or with a makeup brush and setting spray.

The fallout is minimal, and the pigment stays until the evening.

The pencils are creamy, blur easily and blend in with the eyeshadow colors.

In conclusion, if there is perfection - this palette represents it.

Palette price: NIS 419 (launch price: NIS 319)

Pencil price: NIS 119 (launch price: NIS 89)

Collection of Eyal McKeage and Kathleen Leites, photo: PR

The make-up that combines

new make-up comes to the April network, straight from the French make-up house

Stendhal Paris



Veil Foundation

is available in Israel in four shades, with a light texture in a vegan formula.

The liquid feels like a combination of make-up, powder and primer.

It does provide a kind of "curtain" on the face, with a texture that combines a silky and powdery feeling.

Unfortunately, it only comes in four shades, which makes it difficult to find a shade that matches your skin tone exactly.

Its coverage is light, and an additional layer makes it sink a little into the pores.

It is more recommended for a natural look, which did not need setting powder.

Price: NIS 219

Stendhal make-up, photo: PR

Sweet and Amber

A new perfume for women by


Miss Ko

, offers an amber, fresh and feminine fragrance, with top notes of raspberry, Indian wormwood and bergamot;

middle notes include jasmine, orange blossom and patchouli;

and base notes of guaiac wood, white musk and amber.

The smell is very sweet and feminine, and the patchouli and bergamot are dominant and pleasantly surprising.

However, combined with the orange, white musk and amber, there is a sense of a scent we all know, less unique than we would expect, and perhaps a little less luxurious and more everyday.

The fragrance survived on us for six-seven hours.

Price: NIS 129.90 for 100 ml

Carline's perfume, photo: Tal Azoulai

Consumer news 

MAC is launching a primer that provides both moisture, illumination and prepares the skin for makeup -

Studio Radiance Moisturizing + Illuminating Silky Primer.

This is a hybrid formula of gel and water with "Moisture-Reserve" technology that includes nourishing components, including hyaluronic acid and a mixture of olive oil, jojoba oil and vitamin E.


NIS 173 for 30 ml.

mac primer,

The cereal snack brand SLIMDELIS is launching a new snack category: Slim Delis PRO33 - protein snacks with 20 grams of quality protein in each snack, coated with real chocolate, and in three flavors.

Each 60 gram snack contains 20 grams of protein.

The gluten-free snacks are made with a zero amount of sugar and coated in dark chocolate, milk or cookie-flavored chocolate.

The testers liked the taste, but suggested reducing the amount of sugar further, as it was a little sweet for their taste.

We also noted that compared to many other snacks, this is a tasty snack, and it is not too noticeable that it is a protein snack.

Recommended price:

NIS 11-13 per unit.

Salim Delis PRO33, photo: foreign public relations

Naviyot in flavors comes out with two new flavors that contain 0 calories: lemon lime flavor and grapefruit flavor.

It is a drink based on mineral water.

The formula consists of natural flavors and fragrances and a natural flavor enhancer.

In addition, all the products of the series also contain vitamins from the B group: niacin - B3, pantothenic acid - B5, B12, B6 and folic acid.

The bottles are available in sizes of 1.5 liters and 500 ml.

Recommended price:

NIS 5-11.90.

Flavored sprouts with 0 calories, photo: PR

Three new lipsticks from three different companies have hit the market: Super Stay Vinyl Ink by

Maybelline New York,

Absolut Rouge by


and The Slim Velvet Radical by

Yves Saint Laurent.

Super Stay Vinyl Ink:

 liquid lipstick in 5 shades with a glossy finish.

The collection is rich in strong pigment, does not smear and remains durable for up to 16 hours - according to the company.

Although the color is pigmented and strong, we managed to get it to come off after just one meal.

Recommended price:

NIS 45.

L'Absolo Rouge:

a renewal of the brand's iconic lipstick.

Grand Rose Extracts™ lipstick - a mixture of active molecules from the heart of the rose with a unique molecular stamp, Damascus rose essential oil, centifolia rose extract, hyaluronic acid and more.

Enriched with a moisture-sealing compound for up to 18-hour nourishment, according to the company, and to create a luminous and matte creamy finish.

The lipstick comes in 30 shades.

You can definitely feel the softness and pleasantness with the pull, and the restoration of moisture to the lips with the application.

The pinkish color is natural on one side and pigmented on the other, creating a playful look.

Here too, after two or three hours there is no trace of the lipstick or the moisture it produced on the lips.

Recommended price:

NIS 159.

The Slim Velvet Radical:

a new 12-shade lipstick series, with a velvety texture matte look, with a thin and light finish, designed with a square applicator for comfort and long-lasting pigmented colors.

According to the company, this is a durable color that does not fade or weaken and does not feel sticky on the lips.

The formula includes hemispherical fillers that give the semi-matte effect of velvet, silky oils and pigment levels for a coverage of color that does not fade over time.

The lipstick is pigmented and relatively like it stays on the lips for a longer time, although we found the square shape less comfortable to use on the lips.

The lipstick is soft and moisturizing, and has a strong pigment.

Recommended price:

NIS 160, available in the APRIL network.

From right to left: Maybelline, Yves Saint Laurent, Lancome, photo: Foreign Relations

Starbucks is launching new capsules - Guatemala, which according to the company are delicate and full of presence in the light roast trend, Asem Nestlé, which markets the coffee in Israel, brings the capsules aimed at those who prefer a milder coffee, with sweet but full of presence flavors.

The new blend in strength 5, with a gourmet flavor profile and a clean finish.

The capsules are suitable for making espresso and longo.

Recommended price range: NIS 12-22.90.

Starbucks Guatemala capsules, photo: Studio Asem

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Source: israelhayom

All news articles on 2022-09-28

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