For those who designed this strange object,
“a Rolex is the perfect watch for those who aim high and aspire to the best.”
Respecting her for what she is would probably have been a much better idea….
It is indeed one of the most legendary pieces of the brand with the crown - the Cosmograph Daytona - that the Caviar teams have decided to integrate into a luxury shell intended for an iPhone 14 Pro.
Integrating a Rolex watch into a shell?
What a strange idea.
“The Rolex watch is not just an addition to the iPhone,
explains the designers of this strange marriage.
But this is part of an artistic composition aimed at paying homage to the history of the Rolex Daytona collection.
The hull is made in the style of 1930s race cars, such as Campbell's Blue Bird, which once set a world speed record on the Daytona track.
Decorative speedometers and gold switches recall the image of the supercar dashboard, which marked the beginning of this collection.
To discover
SERVICE: Win a Delonghi espresso machine and six packets of coffee beans
A mixture of titanium, gold and black PVD treatment for a very special iPhone 14 case.
Caviar
The brand also offers two other smartphone cases incorporating skeleton watches;
coins offered at around $10,000 apiece.
But as for the Daytona model, which will only be produced in three copies, it is offered very precisely at $133,670 (€138,000).
It must be said that this time, the shell from a collection dubbed in all modesty “Grandes Complications” is in black PVD-treated titanium, with switches in gold, dials and indicators also in gold.
And especially a Rolex Cosmograph Daytona.
Ref:116508 in 40mm yellow gold set with eight diamonds.
It would certainly have been much more at home on the wrist of a watch enthusiast.
Of course, there is no chance of going to a brand store to have a watch modified in this way serviced...
As for the iPhone thus supposed to be protected from falls and shocks, it will above all irremediably have to be placed on the screen side, and not on the watch side, on the tables.
One more paradox.