Johan, 25, social media manager at Merci Handy, struggles with a cup of water and solid shower gel, in tablets, which he tries to dissolve in a bottle.
This very humorous video, posted on TikTok, has been viewed 900,000 times.
Since September 2019, Merci Handy, which sells cosmetics for Generation Z - 15-23 year olds - has attracted 10 million people each month to the popular teen social network.
“The objective is not to sell, but to federate”,
assures Louis Marty, CEO of the company.
In 2019, when Merci Handy moved to TikTok, he went through the registration process while it was still written in Chinese.
In the kitchen of Louis' parents
On Instagram and TikTok, Merci Handy has 1 million followers.
With 23 employees, the small company achieves a turnover of 7 million euros.
It was on YouTube and in the kitchen of Louis' parents, in the suburbs of Paris, that Merci Handy started in January 2014.
We sought to raise awareness of male diseases, posting a tasteless video that achieved over 1 million views.
Louis Marty, Thank you Handy
Roland Jais-Nielsen and Louis Marty, 25 and 24…
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