Another Yaron (photo: courtesy of those photographed)
"Yeron was also a good friend and a confidant who always knew what to say and especially what to write even when there were no words. Our hearts and condolences go out to the family and friends who already miss you so much. Yaron, we will all miss you"
The communications and marketing man, another member of the Walla Yaron network, was killed yesterday (Sunday) in a car accident in Sharon.
Another was fatally injured in an accident while riding a motorcycle, on Route 531 near Kfar Shamariahu.
He was pronounced dead shortly thereafter.
The Sharon resident in his 60s who was involved in the accident was detained for questioning by the police.
Another, 52 years old at the time of his death, left behind a wife and three children.
Another served last year as the editor in charge of the marketing and digital channel of the Walla website.
Prior to that, in 2016, he served as the Deputy CEO of the Jerusalem Post Group, and during his time at the group, a new website was launched for Sport 1 and new applications were launched for Maariv and the Jerusalem Post. In his previous positions, he also served as the Vice President of Ynet and the "Tafoz" forums website.
In addition, he founded and sold one of the first social shopping sites in Israel - "Big Deal", and founded the bulletin board site of the Yedioth Win-Win Group.
Among his other occupations, another also served as a lecturer for digital marketing and entrepreneurship at the Herzliya Interdisciplinary Center, and advised organizations in developing a business and digital strategy.
Six years ago, together with Etgar Shafiva, he published the book "Marketing (in the) Digital Age", which reviews the methods for success in the digital world.
Walla's CEO Idan Elrom said: "We mourn and pain the untimely passing of another Yaron, one of the pillars of the internet and marketing in Israel.
A talented, witty, loved and kind-hearted person whose enthusiasm for doing things was an inherent part of his unique personality.
Yaron was also a good friend and confidant who always knew what to say and especially what to write even when there were no words.
Our hearts and condolences to the family and friends who already miss you so much.
Yaron, we will all miss you.
Love you".
Dr. Yuval Gozhansky, Head of the Department of Communication at Sapir Academic College said: "Yeron Athar has taught in the Department of Communication at Sapir since 2014 and raised generations of excellent marketing people.
Yaron was a beloved and inspiring lecturer with bursting charisma.
Yaron accompanied students even after graduation and helped them become "marketing cannons".
We are all shocked and saddened by his untimely passing.
His contribution to the Department of Communications and students is priceless."
The date of his funeral has not yet been set. May his memory be blessed.
Many in the marketing and digital industry paid tribute to him today.
Here are some of them
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