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Watsons: Online store turnover recorded high double-digit growth year-on-year, but rising logistics costs affected gross profit

2022-11-30T23:10:06.331Z


In recent years, Watsons has actively expanded its O+O (offline and online) business, and launched the "Watsons eDr" video doctor service in June this year. Li Jiale, managing director of Watsons Hong Kong, said that Watsons MoneyBack is currently available in Hong Kong.


In recent years, Watsons has actively expanded its O+O (offline and online) business, and launched the "Watsons eDr" video doctor service in June this year. According to Li Jiale, Managing Director of Watsons Hong Kong, Watsons MoneyBack currently has more than 4 million members in Hong Kong , the online turnover accounted for a high single digit of the total turnover, recording a high double-digit growth year-on-year, and it is expected to continue to grow in the coming year.


Li Jiale said that the fifth wave of the epidemic was raging earlier, and online services were more popular with the public. In response to market demand, the "Watsons eDr" video doctor service was launched, including general western medicine outpatient clinics and traditional Chinese medicine outpatient clinics, to further expand O+O health care business .

Customers can have a video consultation with a doctor in as little as 3 minutes through their mobile phone. Medicines can be delivered to the door on the same day, and a doctor's certificate, receipt and specialist referral letter can be provided.

The single charge is 368 yuan, including three days of medicines, doctor's consultation fee and shipping fee, and the Chinese medicine consultation service is now offering a half-price discount until December 31, 2022.

Li Jiale also pointed out that although the current epidemic situation has eased and customers have reduced the purchase of anti-epidemic products online, the company has launched a number of promotional plans to promote the sales of other products.

In order to cooperate with the development of offline and online businesses, pharmacies have been set up in 60 Watsons stores, and Chinese medicine clinic services have been set up in 12 stores. In the future, pharmacies will be further added to other Watsons stores.

In recent years, Watsons has actively expanded its O+O (offline and online) business, and launched the "Watsons eDr" video doctor service in June this year.

(Photo by Huang Wenqi)

Rising logistics costs affect gross profit

In terms of beauty technology, Li Jiale pointed out that the Watsons app has launched "Skinfie Lab Smart Skin", which uses artificial intelligence technology to detect and analyze skin conditions from customers' selfies, and recommend skin care products for them. The store also has makeup consultants Team, MoneyBack members can get free eyebrow shaping service when they purchase any beauty makeup and beauty products over 238 yuan.

In addition, Li Jiale said that customers can shop and pick up the goods at Watsons stores in Hong Kong, or choose SF Express pick-up points, with a total of more than 1,200 pick-up points, or directly deliver the goods to the door.

At the same time, the online store "Express Delivery" service was launched, and the order will be delivered to the home within 30 minutes at the fastest. He emphasized that he will continue to improve the logistics and transportation system next year.

Asked about Watson's plan to open stores next year, Li Jiale said that he will look for suitable stores in Hong Kong and Kowloon, but it also depends on market factors.

As Watsons has a lot of imported products, in addition to being affected by the exchange rate, the logistics cost has also continued to rise, which has an impact on gross profit, but it will not completely transfer the cost increase to consumers. It will try its best to improve operating efficiency. This year's store sales compared with the previous year Double-digit growth was also recorded.

Watsons allocated an additional 900 million yuan this year to accelerate digital transformation and enhance O+O customer shopping experience Watsons: Provide 200,000 job opportunities for global youth by 2030 to help gain work experience

Source: hk1

All news articles on 2022-11-30

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