At official visit, exchange of large or small diplomatic gifts.
Emmanuel Macron therefore did not come empty-handed to the White House.
Each present, each attention, is both an opportunity to convey a message and to promote French know-how.
Thus, in view of the presence of Thomas Pesquet on board the future Artemis lunar mission, Vice-President Kamala Harris was offered a model of the Ariane 5 rocket. Jill Biden received an edition of Madame Bovary by Gustave Flaubert and a selection of works by Albert Camus.
As for Joe Biden, his diplomatic gifts are a fine example of finesse in the choice, above all criticism.
First, a reminder of the transatlantic friendship between the two historical allies, with a cut signed Christofle created in 2012 in tribute to the crossings of the mythical liner Normandy.
Then a touch of emotion with the vinyl record and the CD of the soundtrack of the film "A man and a woman" by Claude Lelouch by Francis Lai.
A film released in 1966, and especially the one that Joe and Jill Biden are said to have seen together on their first date…
Made in France gifts from Emmanuel Macron for his American counterpart.
LUDOVIC MARIN/AFP
But the American president was also offered two gifts from brands present in the Elysée store.
First a sweatshirt signed by the Norman house Saint James.
And above all a French watch signed LIP.
Transatlantic friendship obliges, beyond the time zones, it is not the Élysée model of the brand, offered on a tricolor bracelet, which was offered to him, but rather a model cut for long-distance travel.
A LIP Grande Nautic GMT, bought by an adviser in a nearby Parisian boutique, it is said.
A piece at a reasonable price (940 euros) signed by the mythical brand from Besançon, which is continuing its reconquest of wrists and is gradually relocating its production to France.
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The LIP Grande Nautic GMT, made in Besançon.
LIP
The case back of this model born in 1967 is also proudly stamped with a “made in Besançon”, symbol of its manufacture in France.
This LIP Grande Nautic GMT has a 41 mm steel case water resistant to 200 meters.
It embeds a Swiss Made automatic movement, and offers a readable GMT function thanks to its fourth red hand and its red and blue bidirectional rotating bezel.
Will we ever see President Joe Biden, who put away his Omega Seamaster 300 upon arriving at the White House to sport a steel Rolex Datejust, wear this LIP?
The Besançon brand, already available at the Élysée boutique, would surely be delighted!
