It's a pretty little wooded town in Herzegovina that this Parisian quadra did not know until a few years ago.
Today, Georges-Antoine Ventillard, at the head of Waga Wood, a small local craft business, is at home in Konjic.
The French businessman, who had mainly worked in press publishing and real estate, made it his mission to
"build bridges"
between France and Bosnia-Herzegovina, a small Balkan country of 3 .5 million inhabitants.
The excellence of the local tradition of woodcarving, listed as an intangible cultural heritage by Unesco, does not explain everything.
Through his investments in this forgotten corner of Europe, Georges-Antoine Ventillard reconnects above all with his origins and his own history.
He was born in Bihac, in the west of the country, on the border with Croatia.
He was three months old when he was adopted by a French couple.
"My parents took their car a little over 40 years ago and they...
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